Bigger isn’t always better—but sometimes it is. For Scott Martino in 2022, bringing the power of his company’s closing and title innovations to a nationwide audience was a crowning achievement, as Endpoint expanded into 36 states, centralizing his business model to provide an even more dedicated and personal experience to clients. Recognizing the power of automation and integration, Martino took his experienced closing teams and armed them with a true arsenal of proprietary solutions, including a suite of APIs that automatically open orders, track transaction status, exchange documents and provide custom reporting features and notifications. Bringing these assets to enterprise clients, Martino made this year a big one, in every sense of the word.
“We aren’t just looking to improve the current process—we are dissecting each step in what has historically been a laborious process to deliver a better experience,” he said. “And we can do it at scale, which allows us to serve proptech companies and investors who are closing thousands of transactions a month.”
Brokers and agents have always held the role of trusted advisors and experts, and this is even truer now. These realities are underscoring just how important better lead strategies are, so that teams can increase their lead flows over time, whether the market is up or down. Read More
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