RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

What You Should Know about Virtual Staging

Home News
From the Experts at American Home Shield
January 17, 2016
Reading Time: 2 mins read
What You Should Know about Virtual Staging

virtual_staging_conceptEvery real estate professional knows that vacant homes usually sit on the market longer because most clients can’t picture themselves in a property with bare walls and empty floors. By using Virtual Staging technology, you can help your clients see the full potential of a listing online before they visit it in person.

In today’s marketplace, it’s more important than ever to present your online listings in their best possible light. According to the National Association of Realtors, 90% of buyers use the Internet to search for a home, and 97% find the photographs to be the most useful features on brokers’ sites. With Virtual Staging, you can quickly and inexpensively stage an empty property online to help attract more potential buyers without the time and trouble of traditional staging.

What Is Virtual Staging?
Virtual Staging is technology that allows you to take digital photos of empty rooms and insert furniture, rugs and furnishings into the images. This helps clients visualize how a potential home might look and helps them connect with the property emotionally. Virtual Staging also allows you to change the color of the walls, upgrade kitchen appliances and alter flooring to show how the home might look when renovated.

How Do You Use It?
Numerous companies specialize in Virtual Staging. Once you’ve chosen one and have created an account, you simply download digital photos of your vacant listing to the company’s website and their designers will digitally add couches, tables, beds, artwork and other furnishings based on your direction, to bring the home to life. The company then emails the files back to you so you can post the photos on your site or on the MLS. Most of the large real estate firms are using Virtual Staging already, so if you want to stay competitive in the field, you need to get on the bandwagon and embrace it.

Is It Cost-Effective?
Virtual staging costs far less than traditional home staging. The latter runs, on average, between $2,000 to $3,000 to set up the property and anywhere from $500 to $1,000 to pay for additional rental fees each month. The average cost to digitally stage real estate is between $200 and $400, depending on the company and the number of photos. By using Virtual Staging, you can make more of your properties stand out online in a crowded and competitive marketplace.

How Do Clients Feel about It?
Based on the growing popularity of the technology among real estate professionals, it would appear that both buyers and sellers have embraced Virtual Staging. Just make sure that you clearly disclose on your company’s site and the MLS listing site that the property has been Virtually Staged. You don’t want a potential buyer to visit a vacant home and be caught by surprise.

For more information on American Home Shield Home Warranties, visit ahs.com/realestate. Or to find your local AHS Account Executive visit here.

ShareTweetShare

Related Posts

eXp Realty Names Lofty Preferred Solution Provider in New CRM of Choice Program
Industry News

eXp Realty Names Lofty Preferred Solution Provider in New CRM of Choice Program

July 1, 2025
NWMLS
Agents

NWMLS Accuses Compass of Demanding ‘Free Riding’ in Lawsuit Response

July 1, 2025
Engagement
Agents

More Face Time: 3 Ways to Boost Engagement With Selfie-Style Content

July 1, 2025
Fed Chair Blames Tariffs for Pause, Uncommitted on July Rate Cut
Economy

Fed Chair Blames Tariffs for Pause, Uncommitted on July Rate Cut

July 1, 2025
Real Estate Magazine
Agents

The July Issue of Real Estate Magazine Is Now Live

July 1, 2025
Forbes Global Properties Expands Italian Presence with Sicily’s Rizzotti Advisors
Industry News

Forbes Global Properties Expands Italian Presence with Sicily’s Rizzotti Advisors

July 1, 2025
Please login to join discussion
Tip of the Day

Growth, Strategy and Excellence: Transform Your Brokerage at RISMedia’s CEO Exchange

Join top brokers Sept. 3–5 in Washington, D.C. to exchange cutting-edge strategies, gain market insights, foster elite networking—and propel your brokerage toward profitable growth and lasting success. Register now.

Business Tip of the Day provided by

Recent Posts

  • eXp Realty Names Lofty Preferred Solution Provider in New CRM of Choice Program
  • NWMLS Accuses Compass of Demanding ‘Free Riding’ in Lawsuit Response
  • More Face Time: 3 Ways to Boost Engagement With Selfie-Style Content

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X