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Sunday Is Time for Client Touches

Home Agents
By Zoe Eisenberg
September 13, 2018
Reading Time: 2 mins read
Sunday Is Time for Client Touches

As a real estate agent, repeat clients or client referrals can be a major source of business—but in order to access all of your former clients, you need to keep in touch with them. Most agents do this by reaching out every six months or so with what they call “client touches”—a gentle reminder that you’re available to help them with any real estate questions they may have.

One great client touch is a handwritten card letting your former client know you’re thinking of them—but who has time to write hundreds of thank you cards? You do, if you schedule it.

For those of us already juggling the trifecta of family, work and personal time, finding time for yet another thing can be overwhelming; however, Sunday evening can be the perfect time to cruise through a stack of client touch cards. Below are a few tips to help.

Prioritize. Just like you might prioritize a weekly family dinner, prioritize your client touch time by letting family and friends know that Sunday between 3 and 5 or 7 and 9 you’re booked, weekly. Setting those guidelines will help you stick to them.

Prepare. Don’t let Sunday roll around only to realize you’re out of thank you cards or mailing labels. Make a note to check your stock every Friday so you have time to refill if you need.

Make it a family affair. Have small kids? Make a weekly Sunday arts night, where you and the kids sit down at the table. You work on writing a stack of cards to clients, while your little one works on a drawing, puzzle or painting. Have older kids? Write cards while you watch a weekly movie.

Create a ritual. Regardless of whether you make card-writing a family affair each Sunday evening, or something you sit with over a cup of coffee Sunday morning, pairing the act with something you enjoy will help create a positive ritual you can look forward to.

Eisenberg_Zoe_60x60Zoe Eisenberg is RISMedia’s senior content editor. Email her your real estate news ideas at zoe@rismedia.com. For the latest real estate news and trends, bookmark RISMedia.com.

 

Tags: Client Follow-UpsClient Toucheslead genReal Estate Agent Best PracticesReal Estate Lead Genreal estate newsReal Estate News and InformationReal Estate ReferralsReal Estate TrendsReferrals
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Jameson Doris

Jameson Doris

Jameson Doris is RISMedia’s Blog/Social Media editor. In his role, he manages the company’s Housecall blog and all messaging across social media. Prior to joining RISMedia, he was editorial assistant at min and Folio: magazine, where he helped maintain the publications’ coverage of the media industry. He’s an alumni of the University of Connecticut where he majored in English Literature.

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