For Eddie Sturgeon, growth and sales are “all about action.” Buzzwords, big ideas and goals are not worth much without motivation to match them, and in 2021, he brought that motivation in spades. Celebrating a record-setting first half of the year with 100% growth in sales, Sturgeon drove his team and company even further, overseeing a tripling in the number of franchises opened year-over-year.
In addition, he helped begin the launch of franchises in Singapore, Spain and Costa Rica, welcoming 3,300 new real estate professionals under the Realty ONE tent, a testament to the value offered by the organization and Sturgeon’s creation of a “coolture” that brings both empowerment and fun to every agent who buys into it.
“Our sales team strives to change people’s lives every day by introducing them to a truly one-of-a-kind real estate organization,” he says.
Just as boxers must be in phenomenal condition to win, so too must you be in peak form, especially these days when limited inventory, fluctuating mortgage rates and other aspects of the business combine to a point where only the strong survive. Read more.
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