Better Homes and Gardens® Real Estate recently announced that it has received a 2011 WebAward for Outstanding Achievement in Web Development from the Web Marketing Association. The Better Homes and Gardens Real Estate website, bhgrealestate.com, received high marks from an international panel of judges for its design, innovation, content, technology, interactivity, copywriting and ease of use, the company stated.
“Our website is designed to reflect our position as the real estate industry’s leading lifestyle brand by adding content and functionality that complements and enhances the home search preferences of today’s informed consumer,” says Sherry Chris, president and CEO ofBetter Homes and Gardens Real Estate LLC.
The Better Homes and Gardens Real Estate website is broadly divided into four sections:
• “Look” for housing information on trends, school and community in a prospective neighborhood
• “Learn” the process of buying and selling, financing, making an offer, closing and moving
• “Live” in your new home with remodeling tips, makeovers, landscaping and green suggestions
• “Video” is a visual companion to the resources of the site
Additionally, in 2011 the company launched a new lifestyle search function on its website that enables prospective homebuyers to search for communities that have qualities most important to them, including high-rated schools, access to public transportation, cultural activities and more.
For more information, visit www.bhgrealestate.com.
