Joe Horning serves as president of Shorewest REALTORS®, Wisconsin’s Largest Home Seller™, which includes the Shorewest Family of Companies with 1,000 sales professionals, 300 staff members, and 26 locations throughout Wisconsin. Horning is a member of the third generation to lead the family-owned company. He also holds leadership positions in several real estate organizations.
During the COVID-19 lockdown, Shorewest REALTORS® thrived and experienced increased sales and record mortgage and title production. The company retained its entire workforce, switched to a remote work environment, and provided employees with PPE and flexible work schedules.
“With constant disruption from within the industry, from outside the industry, and now from a pandemic, real estate will always be essential, and open-minded leaders willing to change will always persevere,” Horning says.
Just as boxers must be in phenomenal condition to win, so too must you be in peak form, especially these days when limited inventory, fluctuating mortgage rates and other aspects of the business combine to a point where only the strong survive. Read more.
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