Exactly How Big Is the Military Market?
The following information is provided by the Center for REALTOR® Development (CRD). Current and former military are a huge demographic...
Marketing
Native Ads and Why You Need Them
Today's Ask the Expert column features Patty McNease, director of Marketing for Homes.com. Q: What are native ads, and why...
Build Your Brand by Being a Better Person
In the following interview, Mark Fields, president of CENTURY 21 Mark Fields and Associates in Asheville, N.C., discusses branding, culture,...
Social Skills: Is Vero Detrimental to Agent Advertising or Ideal Referral-Booster?
The social landscape may be changing, with more platforms adapting to the needs of consumers rather than advertisers. The question...
Housing Starts Soften
February's home-building receded, with housing starts softening 7 percent and totaling 1.24 million, according to the latest data from the...
Appraisals Better Check Out With Owner Perceptions
Appraisals are better checking out with what owners perceive, just 0.53 percent below what was expected by homeowners, according to...
Your Database: Maximizing Its Potential for Profit
As a broker, your agents' contacts are crucial to your success. Build your database—and theirs—with the strategies in RISMedia's FREE...
Backtracking: Mortgage Rates Retreat
For the first time this year, the average 30-year, fixed mortgage rate has retreated, back to 4.44 percent this week...
Will the ‘Facebook Apocalypse’ Change Your Social Presence?
Just when you started to get a handle on your social strategy, Facebook is at it again, changing up their...
A Good Mix of Content Yields the Greatest Social Media ROI
Social media is too easy to make big mistakes—yet more than half of REALTORS® polled in a recent Realtors Property...
4 Tips for Adapting to Generational Shifts in the Housing Market
With fewer affordable single-family homes available, more buyers are looking for homes that can accommodate multiple generations. Read more.
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