4 Ways to Come up with Brilliant Ideas when the Pressure’s On
March is National Ideas Month. Hey, whose bright idea was that? Here’s an intriguing idea from New York Times best-selling...
Marketing
Understanding Zestimates and Making Them Work for You
Every day I speak to real estate agents and brokers who use Zillow. Every day these agents and brokers tell...
Inventory Loosens Heading into Spring Homebuying Season
Regional Spotlight—With the statewide housing inventory slowly improving, California pending home sales picked up steam in January and reversed a...
Which Social Media Platforms Are Right for You?
If you want to be visible in today’s marketplace, you absolutely must have a presence on social media. But there...
Why the Luxury Housing Market Is Hot, Hot, Hot
The real estate market feels like it’s bouncing back. But the luxury home market is downright hot in several markets....
Write Better Listing Descriptions in Just 5 Minutes
While we all know the importance of including great photos in our online listings, an equally important—and often overlooked—component to...
Balancing Act: Social Media Help Co-Workers Bond
(MCT)—When Brian Goldberg learned on Facebook that he and a co-worker had a mutual love of craft beer, he invited...
Thinking Globally to Grow Locally
Recently, a fellow mobility specialist asked us for our latest “horseback” estimate of annual international relocation volume. (As you may...
Why Are New Homes Getting So Big? Look at Who’s Buying Them
Preliminary data provided to NAHB by the Census Bureau on the characteristics of homes started in 2013 show the trend...
After Buying a House, It Can Be Wise to Delay Big Projects
(MCT)—Although many buyers these days avoid properties that require major renovation, that doesn’t mean they’re shunning first-year projects designed primarily...
6 Musts to Share With Buyers About Why You Rule Over AI
“AI can summarize what has been published about a property,” says one real estate professional. “The trouble is that some of the most important information has not been published, is no longer current or cannot be understood without seeing the home.” Read more.
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