From Shopping Carts to Shopping QR’ts
Recently, my father told me that he was looking to get a new “cell phone” and said he “doesn’t need...
Technology
Video Content Enables a Mobile Real Estate Lifestyle
When I speak to groups or teach classes about real estate, I often get questions about how to enable a...
NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS
This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS? include: Facebook case study; send up to five documents a month...
Rand on Real Estate: Why So Optimistic in This Housing Market?
This week, Greg Rand (@gsrand), CEO of OwnAmerica and host of “Rand on Real Estate” on 770 WABC, answers the...
Monday Morning Mobile: Are You “Optimized” for Mobile
Being that the mobile technology landscape is progressing at a pace that rivals the New York minute, I make it...
Selling By Serving
When we think about using video in real estate applications, the main focus is often on home video tours. Or...
Monday Morning Mobile: Location, Location, Location
When I arrived in Chicago last Thursday morning for the first time, I was anxious to get a lay of...
Tips for Optimizing Third-Party Tags to Speed Up Your Website
(EMC)—While website performance is usually the purview of IT, marketing plays a major role in how fast a site loads....
7-Point Checklist for a Healthy Website
Even the healthiest websites should be refreshed, retooled and refocused from time to time so that they generate the maximum...
Facebook for Real Estate: The 10 Commandments
One: Forget Everything You’ve Heard about Facebook and Real Estate Real estate has always been a business of relationships, so...
5 Key Reasons FSBOs Regret Not Using a Real Estate Agent
Some homeowners think selling their properties with no agent will save gobs of money on commissions. Almost always they come to regret it, settling on a price that could have been better, not to mention spending way more time on the process than they envisioned Read more.
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