Melody Smith, whose firm ranked at the top of her posh Southern California market in 2021, says bringing the attitude of both hustle and family to the real estate game is what has propelled her to unparalleled success.
Laser-focused on just a few neighborhoods in the sunny Orange County suburb of Laguna Hills, Smith pulled a staggering $89 million in sales from a pool of only about 2,500 homes. She credits an incredible depth of knowledge and complete commitment to customer service for making this happen.
As more and more agents flock to Smith in order to learn from this incredible success, she credits a culture of hustle as well as a dedication to goals—building cutting-edge technology and strategies alongside a commitment to serve—for her meteoric accomplishments in 2021.
“We’re not a family business. We are a business family.”
Buying a house for cash, meaning no mortgage, can seem like the most strategically savvy and best way to gain an accepted offer. But there are subtle pros and cons to such a maneuver, more so for the buyer, but also for the seller. Read more.