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Can Podcasts Help Grow Your Business? Keller Williams International Team Says Yes

March 28, 2007, 3 am
Reading Time: 1 min read

RISMEDIA, March 28, 2007-Keller Williams Realty's International Premier Properties Team is helping to lead the technology revolution for marketing international high-end luxury real estate. The International Premier Properties Team, already tackling business expansion in Mexico and Europe, is adapting the latest advanced technology platforms to significantly leverage up its marketing and sales activities and recently initiated Podcasts for high-end residential and luxury resort real estate developments in Mexico.

"Podcast technology combines the benefits of video enhanced listing information with tremendously wide syndication and distribution to the target markets and client buyers for our high-end property listings as well as to the leading search engines Google, AOL, Yahoo, MSN, and the iTunes podcast directory. We are aggressively embracing the latest advanced technology tools allowing us to increase our marketing and sales success for our real estate clients," states Bill Gottfried, International Premier Properties' managing director.

"Our Podcast technology, powered by MLPodcast in Houston, is a tremendous building block, allowing us to provide increasingly higher levels of professional service and value creation to our clients. This technology platform, in combination with the Keller Williams Listing System (KWLS), our utilization of technology platforms including Trulia and Zillow, and our relationships with Worldproperties.com and UniqueGlobalEstates, the leading Internet site for luxury properties valued in excess of $1 million, provides us with a tremendous competitive edge and peak listing potential for serving our clients. Real estate is increasingly global, and increasingly advanced technology driven, we will be leaders in both areas," adds Gottfried.

The International Premier Properties Team, based in Keller Williams Realty's Metropolitan Office in Houston, is active in the U.S., the coastal and inland areas of Mexico, Europe, and in other international areas.

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Beth McGuire

Beth McGuire

Recently promoted to Vice President, Online Editorial, Beth McGuire oversees the editorial direction and content of RISMedia’s websites, and its daily, weekly and monthly newsletters. Through her two decades with the company, she has also contributed her range of editorial and creative skills to the company’s publications, content marketing platforms, events and more.

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