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HUNT Real Estate ERA Enters Capital Region Market

Home Marketing
December 15, 2009, 4 pm
Reading Time: 2 mins read

RISMEDIA, December 16, 2009—Buffalo-based HUNT Real Estate ERA announced that it has formed a new joint venture with Empire Home Realty, Inc. based out of Saratoga Springs. Empire Home Realty currently operates two offices with over 30 agents associated with the firm. The newly established partnership will operate under the name of HUNT Real Estate ERA.

Eric Eckardt, who was the Founder and President of Empire Home Realty, is now a General Manager of the region and Partner with HUNT Real Estate ERA in the new joint venture in the Greater Capital District Region.

“By joining forces with Empire Home Realty, we will now offer consumers a broad menu of products and services throughout the Greater Capital Region and Adirondacks. HUNT’s consumer-focused website, huntrealestate.com, their comprehensive marketing tools and agent systems, advanced technologies and overall commitment to our region made this a great strategic alliance for us. More importantly, our clients and agents will all benefit as a result,” said Eckardt.

“Through the acquisition of Empire Home Realty, we can efficiently expand our operations in the Greater Capital Region, which is very important to us,” said Peter F. Hunt, Chairman and CEO of HUNT Real Estate Corporation. “We are serious about our commitment to the Capital Region and look forward to other opportunities to bring our level of service to this region.”

According to the company, initial plans call for aggressive agent recruitment and training, as well as the establishment of HUNT ancillary services in the Capital Region, including mortgage origination, title abstract and insurance, and property and casualty insurance. HUNT’s Customer Support Center, which is located in Depew, NY, offers extensive marketing and customer service support to all of HUNT’s internal and external customers and stakeholders. It will provide strategic and tactical marketing direction to the Capital Region offices, including lead generation, advertising, Web-based and direct mail marketing, and agent prospecting services.

For more information, visit www.huntrealestate.com.

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