RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

Realogy Franchise Group CEO: ‘Tea Leaves’ Say Real Estate on Path to Sustainable Recovery

Home Marketing
By Maria Patterson
September 29, 2013
Reading Time: 4 mins read

One of Perriello’s most interesting tea-leaf reads involved the sale of pick-up trucks. “The sales of pick-up trucks in 2005 were about 900,000 units; in 2009, they reached a low of 250,000 units. Pick-up truck sales are now trending up again. People tend to buy new pick-up trucks when they get a new construction job, so increasing sales tell you that construction is starting to ‘pick up’.”

However, while Perriello is seeing this increase in new construction, he believes that the pace of new-home building is not fast enough to solve the current inventory shortage in many markets. “A lot of people would like to move up, but they can’t find something to move up to.”

More good news exists in the areas of distressed properties—foreclosure and REO properties are down by 1 million units—and underwater mortgages dropped to 15 percent from 22 percent in the last quarterly report from CoreLogic.

“This is exciting as this was a drain on the market,” Perriello explained. “People with mortgages with negative equity were driving a lot of delinquencies and foreclosures. If you’re underwater and making payments, you’re just renting; but once you have equity in your home, you’re more likely to make the payments. As soon as you get equity, you start behaving like an owner.”

Page 3 of 5
Prev12345Next
ShareTweetShare

Maria Patterson

Maria Patterson is RISMedia’s executive vice president.

Related Posts

Serving Realtors® First Is the Secret to Real Estate Tech Success
Industry News

Serving Realtors® First Is the Secret to Real Estate Tech Success

January 2, 2026
Real estate
Agents

2026 Is the Real Estate Comeback Cycle

January 2, 2026
Mortgage Rates Drop to Lowest Level to Close Out 2025
Industry News

Mortgage Rates Drop to Lowest Level to Close Out 2025

January 2, 2026
Home
Industry News

FHFA Home Price Index Mostly Flat, With Momentum in Some Regions

January 2, 2026
anywhere
Agents

Anywhere Hit With 3 Lawsuits Over Compass Merger Disclosures

January 2, 2026
Fed
Industry News

Federal Reserve Split on Appropriate Monetary Policy for 2026

December 31, 2025
Please login to join discussion
Tip of the Day

Now Hear This! 7 House Sounds Buyer and Seller Clients Shouldn’t Ignore

Sounds can indicate that there’s an issue with the health of a house, whether it’s the seller client who owns it or the buyer client taking a look-see. Read more.

Business Tip of the Day provided by

Recent Posts

  • Serving Realtors® First Is the Secret to Real Estate Tech Success
  • 2026 Is the Real Estate Comeback Cycle
  • Mortgage Rates Drop to Lowest Level to Close Out 2025

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X