RISMedia
  • News
  • Premier
  • Publications
  • Events
  • Education
  • Newsmakers
  • Power Broker
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Publications
  • Events
  • Education
  • Newsmakers
  • Power Broker
No Result
View All Result
RISMedia
No Result
View All Result

Six Steps to Attract the Talent You Want

Home Best Practices
By Staci Del Re, Director of Business Development, ERA Real Estate
November 7, 2016
Reading Time: 2 mins read
Six Steps to Attract the Talent You Want

Businessman pressing button on virtual screens. Business, technology, internet, networking and recruitment concept - Isolated on grey background. Stock Photo

A recent case study by ERA Real Estate reveals the six steps essential to successful recruitment—talent attraction tips proven by the professionals who employ them each and every day.

  1. Think like your prospect. What you find valuable about your brokerage may be very different than what a prospective sales associate may find valuable. Shake up your thinking on the reasons why affiliating would be beneficial and adapt a different mindset, so that you can best showcase the real attractive elements of your company.
  1. Do a SWOT and evaluate your office. Take a step back and think about the strengths, weaknesses, opportunities and threats (SWOT) in your local market. You may think you know, but actually putting pen to paper may uncover some new areas you haven’t thought of. Evaluating your current use of physical space in the office, as well as current per-agent productivity, are good first steps to determine what resources you actually need.
  1. Develop a value proposition. Here’s another place where you may think, “Of course I know what that is!” Try to articulate it right now in 15 seconds or less—could you say it easily? If not, take some time to fine-tune your elevator pitch so you can “talk the talk” about why an agent should affiliate with you. If you don’t know, they won’t know either.
  1. Craft your plan.Now that you’ve done your homework, it’s time to figure out the actual talent attraction plan. How many people are you looking to bring on? Develop systems to keep yourself on task and on schedule.
  1. Retention starts from day one.Enact a strategic process to bring agents into the fold once they have affiliated with you. Mentoring programs are excellent for this—and remember, retention is something that begins on day one.
  1. Hold yourself accountable. At ERA, we recently piloted a Talent Attraction Accountability Session, a nine-week course made up of six live webcast sessions and three weeks of field work. Of the nine companies that participated, the group collectively attracted 68 quality agents with a projected sales volume of $76 million. Through strategies like this, you can ensure you’re staying accountable for the five steps above— and really bring in quality folks to your team.

For more information, please visit www.era.com.

ShareTweetShare
Susanne Dwyer

Susanne Dwyer

Related Posts

Set the Mood with Luxury Home Lighting Solutions
Agents

Set the Mood with Luxury Home Lighting Solutions

May 19, 2022
Power Broker Perspectives: Taking Education to the Next Level
Agents

Power Broker Perspectives: Taking Education to the Next Level

May 19, 2022
Stand Out Online With .realtor™ and .realestate
Agents

Stand Out Online With .realtor™ and .realestate

May 19, 2022
How to Know If Someone Died in the Home You Want to Purchase
Agents

How to Know If Someone Died in the Home You Want to Purchase

May 19, 2022
OneKey MLS names Down Payment Resource as Designated Provider of Down Payment Assistance Tools
Agents

OneKey MLS names Down Payment Resource as Designated Provider of Down Payment Assistance Tools

May 19, 2022
Nashville Firm Worth Properties Joins Corcoran Reverie
Agents

Nashville Firm Worth Properties Joins Corcoran Reverie

May 19, 2022

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Tip of the Day

Digital Privacy is a Growing Concern

According to a Pew Research study, half of Americans have decided against using a product solely due to privacy concerns.... Learn more.

Business Tip of the Day provided by
REGISTER NOW

Recent Posts

  • Set the Mood with Luxury Home Lighting Solutions
  • Power Broker Perspectives: Taking Education to the Next Level
  • Stand Out Online With .realtor™ and .realestate

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kitt Email Whitelist Terms & Policies

© 2022 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2022 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.