Halstead Helping Hands, the philanthropic arm of Halstead, collected approximately 3,500 coats throughout its Manhattan, Brooklyn, Bronx and Queens offices in collaboration with the New York Cares 2017 Coat Drive, the company recently announced. For the third year in a row, Halstead ranked as the No. 1 real estate corporate donor in New York City, and was one of the top 10 overall corporate donors.
“We are so inspired by our agents—all non-salaried members of the firm, so for them, time is money—and their enthusiasm for dedicating their energy toward ensuring New Yorkers in need have a warm coat this winter,” says Sara Rotter, co-leader of Halstead Helping Hands and executive director of Sales for Halstead’s Village and SoHo offices. “Halstead proudly supports the communities in which we live and work, and the efforts of our agents are truly a reflection of our culture. It is incredible to see the positive impact made by what was once just an idea in a board room over four years ago. Since then, the Halstead Helping Hands team has united with residents across our city to donate a staggering 17,500 coats through New York Cares, with the help of Scanio Movers.”
The firm gathered coats in 2017 by using a multi-tiered strategy, which included placing donation boxes in the majority of Halstead’s storefront offices, managed buildings and residential buildings throughout the city; creating a targeted email campaign to Halstead’s agents and their customers; and distributing building postcards to encourage residents to donate. Halstead partnered with Scanio Movers to coordinate pickups of the coats to ensure a timely delivery to New York Cares and its recipients.
To have a strong focus on community initiatives and nonprofit causes for its 1,300 agents throughout New York, Connecticut and New Jersey, Halstead Helping Hands identifies local initiatives and charities that are in need of help and opens the opportunity up throughout the firm.
In addition to the collection of coats in New York City, agents in in Halstead’s Hamptons offices collected for Toys for Tots, and those in Connecticut collected over 500 coats and winter items on behalf of Inspirica, one of the state’s largest providers of services to the homeless.
Halstead Helping Hands is led by Rotter; John Wollberg, executive vice president and managing director of Halstead; and Trish Martin, managing director of Sales for Halstead’s Brooklyn offices.