RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

How Millennials Are Impacting the Housing Market

Home CRISIS-Friendly
March 11, 2021, 12 pm
Reading Time: 2 mins read

It may have taken a little longer than expected, but millennials are finally making their presence felt in the luxury real estate market. With their own tastes and preferences that are demonstrably different from past generations, it’s fair to say that they’re shaking things up and will continue to do so for years to come. Following are just a few things to know about how millennials are impacting the high-end market.

Redefining the “Starter” Home
High-earning millennials aren’t exactly buying your traditional “starter” home. In fact, although they may be entering the market a little later than past generations, a few extra years of saving has allowed many to go straight to the luxury sector, which has been a welcomed surprise for sellers.

Leveraging Mortgage Rates
Historically low mortgage rates over the last 12 months proved to be a boon for millennials, the majority of whom were entering prime years to purchase their first property. This was likely one of several catalysts that pushed them off the sidelines and into the market, but it certainly wasn’t the only reason.

Location-Independent
Another significant factor is that a considerable portion of high-income millennials can now work remotely. Those who were already saving up to purchase a property in a major city or surrounding suburbs are now location-independent and enjoying the fact that their money goes much further elsewhere. Specifically, medium-sized cities with access to nature and cultural amenities are proving to be the destination of choice.

Lifestyle-Driven
Millennials have been called the “wellness generation,” so it should come as no surprise that they prefer homes that support a healthy lifestyle with features like a home gym, outdoor space and nearby recreational amenities. In addition to taking care of themselves, they want to take care of the planet and show a willingness to pay more for energy-efficient homes that embrace sustainable design. 

ShareTweetShare
Paige Brown

Paige Brown

As Managing Editor, Social Media & Blog, Paige oversees RISMedia’s social media editorial and creative strategy, as well as managing content for the Housecall Blog, ACESocial and other editorial projects. She also helps develop marketing materials, email campaigns and articles for Real Estate magazine. Paige graduated from Central Connecticut State University with a B.A. in Journalism and Public Relations.

Related Posts

CRISIS-Friendly

How to Prioritize School Districts and Property Value When Buying and Selling

March 4, 2026
CRISIS-Friendly

How to Time Your Home Purchase When Inventory Is Low

March 4, 2026
CRISIS-Friendly

A Room-by-Room Guide to Layering Textures

March 4, 2026
CRISIS-Friendly

Creating Flexible Spaces That Adapt to Work, Play and Relaxation

March 4, 2026
CRISIS-Friendly

Dining Room Touches That Make Gatherings Memorable

March 4, 2026
CRISIS-Friendly

How Lighting Placement Transforms the Feel of a Room

March 4, 2026
Please login to join discussion
Tip of the Day

3 Ways to Highlight Your Listing’s Neighborhood

Buyers are purchasing more than just a home when they sign their final offer—they’re buying into the entire neighborhood, so it’s a good idea to get acquainted with it yourself to highlight all of its features to potential buyers. Read more.

Business Tip of the Day provided by

Recent Posts

  • 21st Century ROAD to Housing Act Passes Into Law
  • The Latest Transitions, Mergers and Executive Hirings in Real Estate
  • Reimagining the Future of Real Estate Listing Infrastructure

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2026 Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2026 Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X
No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2026 Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2026 Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.