RISMEDIA, Feb. 25, 2008-Homescape(r), a real estate search and information website, announced a marketing agreement with Realogy Corporation, a global provider of real estate and relocation services.The partnership enables approximately 700,000 property listings from Realogy’s residential real estate brands to be available on Homescape.com and its network of 130 newspaper real estate sites nationwide. Realogy’s residential real estate franchise systems include CENTURY 21(r), Coldwell Banker(r), ERA(r) and Sotheby’s International Realty(r).
“We are proud that Realogy regards Homescape as one of their select partners capable of providing their customers and real estate professionals the level of exposure they value,” said Tim Fagan, president of Classified Ventures’ Real Estate Division. “With listings from Realogy’s respective brand networks, our consumers will now have access to well over 3.5 million property listings to search from on Homescape.com, including resale and new construction homes, open houses and newspaper classifieds.”
“Our partnership with Homescape is a natural fit, and an extension of our online listings distribution strategy where we actively place our brands’ property listings with the most trusted and relevant Web sites used by today’s home buyers and sellers,” said Alex Perriello, president and CEO of the Realogy Franchise Group. “We are pleased to welcome them into our group of partners that serves our vast audience in such a comprehensive way.”
According to the company, Homescape.com offers consumers one simple search with multiple options to view and manage results. The site also provides advertising opportunities with unlimited photos and priority placement for real estate professionals, while driving engaged consumer traffic directly to their listings. Content on Homescape includes local market information, a consumer-focused blog, search tips, and its new Moving channel, which features articles on planning and paying for a move, choosing movers, packing and more.
Homescape is a division of Chicago-based Classified Ventures, LLC, a strategic joint venture owned by Belo Corporation, Gannett Co., Inc., The McClatchy Company, Tribune Company and The Washington Post Company. The site now powers listing search tools and mapping technology for homes from major national and local partners, while still connecting consumers with long-time newspaper resale and new construction partners.
For more information, visit http://www.homescape.com/.
