RISMEDIA, Oct. 1, 2008-Altera Real Estate, formerly RE/MAX Real Estate Services, announced that it has become the newest affiliate of Leading Real Estate Companies of the World® (LeadingRE) effective today, October 1, 2008.According to the company, LeadingRE is one of the largest networks of top independent local and regional brand-name brokerage firms in the residential sector of real estate. The nearly 700 firms affiliated with LeadingRE are represented by 5,500 offices and 170,000 associates in 38 countries worldwide. Its affiliates comprise six of the top 10 real estate companies in the country. In 2007 LeadingRE affiliates produced 1.2 million home sales valued at nearly $370 billion in the U.S.
The Thomas family is the sole owner of Altera Real Estate®. CEO and Founder, Gary Thomas, along with President, Steven Thomas, are well known both locally and nationally. Gary Thomas is a former President of the California Association of Realtors® and is slated to be President of the National Association of Realtors® in 2013. Steven Thomas has served as the president for 5 years and has become a trusted source on real estate matters for many media sources including the Orange County Register, the largest subscription newspaper in Orange County where the company’s multiple offices are located.
“Our name has changed, but our commitment to Orange County communities and to being the premier real estate company in the region remains steadfast,” said Gary Thomas.
“While our partnership with RE/MAX has been strong for many years, we recognize that our strength comes from being a local company whose 350 agents average far more experience, production and client referrals than any other local multi-office firm. We believe that all real estate is local and a local focus will enable us to better serve our agents and clients,” said Steven Thomas “Decisions can now be made in a more timely fashion to respond to our market conditions.”
“As a member of the Leading Real Estate Companies of the World we will have access to 40,000 broker-to-broker referrals each year,” said Thomas, “In today’s volatile financial market, the strength of foreign currencies has made the purchase of U.S. goods, services and properties even more attractive, and leveraging LeadingRE’s significant international base is a definite benefit to our associates.”
Altera Real Estate will soon launch ‘Pride Begins At Home’ a comprehensive marketing campaign aimed at consumers and agents positioning the brokerage, as a local company with all the technological sophistication of a major international brand, backed by a wealth of local real estate experience since 1985.
For more information, visit www.AlteraProperties.com.
