Tisha Wright has become a cornerstone of growth for Better Homes and Gardens Real Estate by transforming the complex process of brokerage transition into a seamless, people-focused experience. In 2025, Wright successfully onboarded ten brokerages—often managing five or more simultaneous transitions—while maintaining superior satisfaction scores. Her strategy goes beyond the initial launch; she designed a strategic communication initiative that nurtures newly affiliated agents long after their arrival, delivering timely insights that ensure they are fully empowered to use brand tools and marketing resources.
Wright’s leadership is defined by her ability to bridge the gap between sales and operations, building trust with affiliates early in the process to reduce disruption. Her structured workflows and cross-functional collaboration with technology and marketing teams have created a scalable model for brand adoption and retention.
“I enjoy helping people feel supported and empowered, ensuring they realize they’re not going through this process alone,” Wright says. “When you lead with care, consistency and a focus on others’ success, it makes a difference.”
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