Between six million and eight million homeless pets enter shelters every year. That’s why Coldwell Banker Real Estate LLC, the original real estate startup founded in 1906, is teaming up with Adopt-a-Pet.com to organize the Homes for Dogs National Pet Adoption Weekend.
This nationwide event builds on the success of the “Homes for Dogs Project,” a national campaign hosted by Coldwell Banker® and Adopt-a-Pet.com that aims to find homes for 20,000 adoptable dogs in 2015. On August 1-2, Coldwell Banker offices in communities across the United States, along with shelters and rescue groups in the Adopt-a-Pet.com network, will join forces for one of the largest adoption events of the year.
“It’s shocking to think of how many homeless dogs enter shelters each year,” says Sean Blankenship, chief marketing officer for Coldwell Banker Real Estate LLC. “So many of us at Coldwell Banker are dog lovers — that’s why we launched this program. Between our 86,000 affiliated sales associates and the 15,000 Adopt-a-Pet.com shelters, we’re hoping that we can truly make a difference through a major adoption event.”
Coldwell Banker Real Estate launched the “Homes for Dogs Project” in February 2015 with the brand’s national television commercial, “Home’s Best Friend,” which aired on the 87th Academy Awards. The ad spot featured half a dozen real rescue dogs, such as Max, who was adopted in 2014 after being spotted on Adopt-a-Pet.com.
“We were thrilled when Coldwell Banker Real Estate came to us about this campaign,” says Abbie Moore, executive director of Adopt-a-Pet.com. “Together, we know we can make an impact on communities across the country.”
To find a list of pet adoption events, please visit http://www.adoptapet.com/homesfordogs.
For more information, visit www.coldwellbanker.com.
