A Multi-Level Approach to Real Estate
For Tom Skiffington, president and CEO of Pennsylvania’s RE/MAX 440 and RE/MAX Central, changes in the real estate market are...
Marketing
The Most Crucial Mistake You Can Make When Listings Are Low
When listings are low, competition for listings is high. Why do some agents thrive in this environment while others see...
‘Normal’ Home Sales Soar Despite Obstacles
While sales of distressed properties - foreclosures and short sales - have shrunk since the first of the year, a...
How, When and What of Social Media
Marketing your business online continues to evolve as more and more buyers turn to the web and social media sites...
RREIN Broker Spotlight: Empowered by the People
Does your company employ a “people-first” philosophy? Your business might reap many benefits if it did. In the following interview,...
Monday Morning Mobile: The Crown Jewel of Direct Marketing
Once upon a time, a single media campaign was distributed to the general public through mail, catalogs, and other forms...
Second Quarter Metro Area Home Prices Rise, Limited Inventory Capping Sales
Median existing single-family home prices are rising in more metropolitan areas, but a lack of inventory – notably in lower...
Don’t Be Another Boring Advertiser: Inspire the Buzz through Word-of-Mouth Marketing – Part 1
A term that’s second nature to every real estate professional, “word of mouth” is officially defined as: “The passing of...
Industry Advisor: What about You? Are You Satisfied?
• We have a successful business. • We have grown every year since we started in 2008. • We are...
HARP Refinances Continue Surge in First Half of 2012
The Federal Housing Finance Agency (FHFA) recently released its June Refinance Report, which shows that one of every three refinances...
7 Potential Under-the-Radar Issues That Could Derail a Deal
When clients buy a home, under-the-radar issues often involve factors beyond cosmetic appeal, which can lead to significant financial and legal problems down the line. Read more.
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