Marketing

Editor’s Note: The Disruptor Roundup analyzes companies implementing unconventional models.  HomeLight, a real estate referral company based in San Francisco,...

If you're already marketing your real estate business on social media, then you know how important hashtags are, especially when...

Successfully generating leads with an email list is a matter of figuring out what segments you should divide your list...

The real estate industry is constantly changing to match the needs and desires of homebuyers. As younger demographics like millennials...

Traditional social media platforms such as Facebook and Twitter, while still immensely popular, have lost users and have experienced changes...

The real estate business is unpredictable. One minute you're riding high with three signed offers and the next, you've lost...

Working on the weekend can seem like a burden sometimes, but that doesn't have to be the case! By putting...

Let's face it: Selling an unfinished house can be challenging at the best of times. Buyers can have trouble visualizing...

In the following interview, Lynne Gewant, broker associate at Coldwell Banker Beach and Resort in Boca Raton, Fla., discusses handling...

Leveraging your team for maximum results requires that you have a strategy to market your value proposition. Team leaders who...