Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
Paid lead sources like Homes.com City Sponsor are an effective way to feed your lead funnel and gain exposure in your market, but you should never limit yourself to just one lead source. If you’re looking for additional ways to bring in new business, check out these five free and low-cost lead generation strategies. Social…
Is your real estate business set up for long-term success or do you hop from transaction to transaction, seeking clients who are ready to buy or sell immediately? Buyers and sellers who are ready to act now are great, but they’re just the bottom of a well-thought-out lead funnel. Most leads you receive could be…
In 2020, we saw an unprecedented shift in the housing market. In fact, many are referring to it as “The Great Reshuffling,” since many moved from large cities into smaller towns when working from home became the norm. This ripple effect has continued to affect the market into 2021, and swarms of people are looking…
With the real estate market experiencing surging prices, scant inventories and a backlog of new home construction, many consumers are wondering if what’s gone up must come back down—in other words, are we headed for another housing market crash? Let’s take a closer look. Think Back to the Great Recession The unforeseen housing market crash…
Do you have your real estate business set up for long-term success or do you find yourself going from transaction to transaction? You may also find clients who are ready to buy or sell immediately. Many of the leads you’ll receive may be three months, six months, or even a year or two away from…
In the immediate aftermath of the COVID-19 shutdown, the housing market saw an uptick in homebuyers. In fact, many communities were facing bidding wars, as buyers were ready to take the leap and find a new home, even though there were few listings on the market. However, as the normalcy of COVID-19—along with the reality…
At the start of the pandemic, the housing market nearly screeched to a halt. When most states moved to mandatory quarantining and strictly enforced social distancing, agents were, rightfully, concerned with the future of real estate. Now that some COVID restrictions have lifted, there has been an influx of buyers ready to make their move.…
At the start of the pandemic, the housing market nearly screeched to a halt. When most states moved to mandatory quarantining and strictly enforced social distancing, agents were, rightfully, concerned with the future of real estate. Now that some COVID restrictions have lifted, there has been an influx of buyers ready to make their move.…
Finding work-life balance as a real estate agent has never been easy, but now, with many agents working from home, it’s even harder to draw a line between work and relaxation. Whether you find yourself working all the time or struggling to get started, here are some tactics you can try to help you create…
Like many, you’ve heard of the phrase “new normal” being used when discussing the current conditions of the world around you in regard to post-COVID. While it’s still too early to tell what the world’s new normal will look like, you can still begin to think of some things you can do for your real…
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