Your Best Marketing Tool Is Still the Most Basic One
New concepts are constantly emerging in marketing. We’ve seen the rise of “green marketing” — appealing to people’s environmental concerns...
Technology
Be an MVP by Registering for SRES® Designation by March 31st
NAR PULSE—Register between March 16-31 for NAR’s Seniors Real Estate Specialist® Designation Online Course through REALTOR® University School of Professional...
Luxury Portfolio International® Issues White Paper on “The Emotional Role of Home”
Luxury Portfolio International® has issued a white paper on “The Emotional Role of Home,” created to bring its member firms...
Creating a Winning Environment
There’s an old business adage that says, “Hire slow and fire fast.” The new mantra seems to be “hire fast...
Realtor.com Kicks Off Consumer-Inspired Marketing Campaign and Unveils Complete Rebrand
Move, Inc., a leader in online real estate and operator of realtor.com®, has launched a new marketing campaign called, “Find...
Monday Morning Mobile: The ‘Mobile First’ Mentality
We’ve all heard of the ‘Mobile First’ Mentality, persisted by quotes from tech giants such as Dr. Eric Schmidt, Executive...
Social Media and Beyond: Building Your Digital Footprint
Social media has forever altered the marketing landscape, emerging as a digital gateway into social sectors previously untapped by traditional...
Because Service Matters
Do you remember how good the food was at a restaurant if the service was terrible? More importantly, would you...
Ask the Expert: Leveraging Video Assets
The following Ask the Expert Q & A features Christian Sterner, the co-founder of WellcomeMat. Q: What are the best...
The Good, Bad and Ugly: Social Media’s Impact on Your Brand
(eM+C)—There's no denying that social media has taken the world by storm. Facebook, LinkedIn and Twitter boast millions of users....
5 Key Reasons FSBOs Regret Not Using a Real Estate Agent
Some homeowners think selling their properties with no agent will save gobs of money on commissions. Almost always they come to regret it, settling on a price that could have been better, not to mention spending way more time on the process than they envisioned Read more.
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