In 2025, Kyle Basila emerged as a dynamic leader in real estate marketing, operations and communications, blending strategic vision with a deeply people-centered approach. Promoted to vice president of Realty Executives Associates (REA) in March 2025, Basila oversees brand strategy, operations and companywide communications across East Tennessee.
During a year marked by market uncertainty, Basila focused on strengthening culture, clarity, and connection. He executed a 1,000-person, all-company event in April 2025 that reinforced unity, celebrated agent success, and reenergized the organization at scale. Under his leadership, REA surpassed 1,000 agents, launched three new offices and implemented engagement initiatives designed to support long-term growth and morale.
Basila has also become a respected industry voice, with published work focused on real estate branding, marketing strategy, and social media optimization. His insights consistently emphasize professionalism, consumer trust, and the critical role agents play in guiding clients through complex transactions. “I take great pride in upholding the values that make real estate such a trusted and people-focused profession,” Basilla says.
Four industry leaders recently came together to discuss what it will take to succeed in the year ahead. The good news is, you don't have to look very far to get started. Read more.
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