Rajeev Sajja started his career with Berkshire Hathaway HomeServices, Fox & Roach REALTORS® working in technology, which inspired him to pursue his passion in digital marketing and resulted in him leading all of the firm’s marketing technology initiatives. In 2022 he helped launch Listings Concierge, a service that powers associates to win more listings, and helped develop the Digital Influencer Audit, which reviews and makes recommendations for associates to enhance their online presence.
Sajja and his team also reviewed and selected an enterprise CRM and productivity platform for all HomeServices of America companies, which was planned for company-wide implementation by the end of 2022. They also worked to simplify the firm’s tech offerings and retool its corporate intranet to focus on what agents do every day, naming it “Day in the Life.”
“Every day I have a chance to positively impact the work of our sales professionals to develop a better work/life balance and create more income due to the marketing technology solutions we offer,” says Sajja.
Brokers and agents have always held the role of trusted advisors and experts, and this is even truer now. These realities are underscoring just how important better lead strategies are, so that teams can increase their lead flows over time, whether the market is up or down. Read More
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