As a wellness and technology expert, Rajeev Sajja’s 2023 was about refining what works and exploring new ventures. The senior vice president of digital marketing and innovation ensured that members of his team were early adopters of AI, launching the training site http://foxroach.ai to help sales associates familiarize themselves with the technology. He helped evaluate the company’s Enterprise Productivity and CRM Platform, used by 5,000-plus sales associates while streamlining costs and building a happier culture with the FitFoxTribe wellness community.
“Working every day to elevate the experience of our sales associates with the marketing technology they use to enhance their business, I have a deep passion for continuously being better tomorrow than today,” says Sajja, “and I get the opportunity to share that passion in my work and help our sales associates. For 2023, the single most rewarding aspect has been forming the health and wellness community that allowed us to connect at a very personal level and has added tremendous value to all and brought a great work-life balance to us.”
As the market heads into the summer season, the groundwork you lay now can determine whether the coming months are productive. Agents can use this time to reconnect with clients and position themselves for more listings. Here are three smart business strategies to make before summer arrives. Read more.
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