RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

SoLoMo: Not Just Another Buzzword

Home Best Practices
By Erica Campbell Byrum
July 18, 2013
Reading Time: 4 mins read

Why Real Estate Professionals Can Benefit from SoLoMo
The combination of Social-Local-Mobile, is essential for a real estate professional to gain leads online. 94% of all home buyers start their search online(3), which is why taking advantage of the SoLoMo concept can be invaluable. By establishing a strong social presence and gaining exposure in your local community, search engines will be able to quickly identify your business and list you as a top search result. So next time a potential client performs a search for a real estate expert in your local area, you should be expecting a call!

The emerging SoLoMo trend can be a tremendous opportunity for real estate professionals to gain exposure by positioning themselves as the local expert. Homes.com wants to know what strategies you are using to take advantage of Social-Local-Mobile, so complete the survey  and you will be entered for a chance to become $500 richer! As always, tell us about your experiences and what you have found to be successful with the SoLoMo marketing tactic by visiting us on Facebook.

Erica Campbell Byrum is the Director of Social Media for Homes.com.

Page 3 of 3
Prev123
ShareTweetShare

Related Posts

Leader in Hottest Market Touts Zillow’s Game-Changing Ways and Means
Brokers

Leader in Hottest Market Touts Zillow’s Game-Changing Ways and Means

January 21, 2026
Sizable Increases Continue for Home Purchase Applications
Industry News

Sizable Increases Continue for Home Purchase Applications

January 21, 2026
Michael Saunders & Company Debuts Public Art Installation Celebrating Sarasota’s Visual Arts Legacy
Agents

Michael Saunders & Company Debuts Public Art Installation Celebrating Sarasota’s Visual Arts Legacy

January 21, 2026
Investors
Industry News

President Trump Touches on Institutional Investor Ban at Davos, Issues Guidance in New Executive Order

January 21, 2026
Realtor
Agents

Promising a New, Collaborative Home-Search Experience, Realtor.com®+ Launches

January 21, 2026
MLS
Agents

Non-Realtor MLS Playbook Provides Roadmap for Designing MLS Access Policies

January 21, 2026
Please login to join discussion
Tip of the Day

4 Tips for Adapting to Generational Shifts in the Housing Market

With fewer affordable single-family homes available, more buyers are looking for homes that can accommodate multiple generations. Read more.

Business Tip of the Day provided by

Recent Posts

  • Reports: Supreme Court Appears Unlikely to Allow President Trump to Fire Fed Governor Lisa Cook
  • Leader in Hottest Market Touts Zillow’s Game-Changing Ways and Means
  • Sizable Increases Continue for Home Purchase Applications

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X