RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

Although Slightly Weakened, Buyer Activity Stretched Into Holiday Season as Home Showings Continued to Surge Across the U.S: Report

Home Industry News
December 22, 2020, 3 pm
Reading Time: 2 mins read

A new ShowingTime report found that November’s normal seasonal slowdown was upended again, with showing traffic across the country up 47.2 percent year-over-year as buyer activity extended its late-season surge across the U.S. These year-over-year increases have lessened slightly, but demand continues to be great.

Another finding from the report was that searching for larger homes, with more bedrooms and space, became an important priority for homebuyers. Atlanta saw a 103 percent increase in demand for five-bedroom homes compared to the same time last year, while showings for four-bedroom homes in the Chicago market surged 80 percent vs. last year. St. Louis also saw more showing activity at homes with more square footage, recording a 73 percent increase in demand for five-bedroom homes.

“There is sustained interest in larger homes with more rooms,” said ShowingTime President Michael Lane. “The data suggest that consumers fortunate enough to have jobs where they can work from home want more space if they can find it, though the lack of available inventory continues to be a challenge. COVID-19 has slowed many normal activities and has contributed to fewer listings coming on the market, but agents have still been able to bring buyers to homes, whether in person or virtually,” he added.

Several markets in the West Region including Denver, Salt Lake City and Seattle recorded another month of double-digit showings per listing, well above the current U.S. average of five showings per listing according to data from the ShowingTime Showing Index®. The same was true in the Washington-Arlington-Alexandria market area. Meanwhile, some markets recorded an unlikely increase in November showings vs. October, including Honolulu and some cities in Louisiana, where buyers are coming back into the market after a weather-related slowdown from hurricanes Laura and Delta.

“Demand is still at unprecedented levels,” said ShowingTime Chief Analytics Officer Daniil Cherkasskiy. “With inventory continuing to be at historic lows across the U.S., we are likely to see this elevated level of demand into next year’s busy season.”

The ShowingTime Showing Index is compiled using data from more than six million property showings scheduled across the country each month on listings using ShowingTime products and services. The Showing Index tracks the average number of appointments received on active listings during the month.

For more information, visit https://showingtime.com. 

Beth McGuire

Beth McGuire

Recently promoted to Vice President, Online Editorial, Beth McGuire oversees the editorial direction and content of RISMedia’s websites, and its daily, weekly and monthly newsletters. Through her two decades with the company, she has also contributed her range of editorial and creative skills to the company’s publications, content marketing platforms, events and more.

Related Posts

A Brand That Supports, Agents That Shine
Agents

A Brand That Supports, Agents That Shine

March 24, 2026
5 Ways to Bring On and Bring Out the Best Professionals to Your Brokerage in an Era of Change
Agents

5 Ways to Bring On and Bring Out the Best Professionals to Your Brokerage in an Era of Change

March 24, 2026
Zillow
Agents

Zillow Becomes the Official Partner of Major League Baseball

March 24, 2026
zillow
Agents

Judge Pumps the Brakes on Zillow Class-Action RESPA Lawsuit

March 24, 2026
spring
Agents

Spring Market ‘Regaining Its Confidence’—but Hesitation Is Still Winning

March 24, 2026
Kamini Lane on Bringing Agent-Tuned, ‘Customer-Obsessed’ Leadership to Coldwell Banker Realty
Agents

Kamini Lane on Bringing Agent-Tuned, ‘Customer-Obsessed’ Leadership to Coldwell Banker Realty

March 24, 2026
Please login to join discussion
Tip of the Day

Clean Books Build Agent Trust

Accurate, transparent accounting reassures agents their commissions are handled correctly, reducing disputes and strengthening confidence in the brokerage's leadership Elevate your accounting.

Business Tip of the Day provided by

Recent Posts

  • A Brand That Supports, Agents That Shine
  • 5 Ways to Bring On and Bring Out the Best Professionals to Your Brokerage in an Era of Change
  • Zillow Becomes the Official Partner of Major League Baseball

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2026 Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2026 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X