RISMedia
  • News
  • Premier
  • Publications
  • Events
  • Education
  • Newsmakers
  • Power Broker
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Publications
  • Events
  • Education
  • Newsmakers
  • Power Broker
No Result
View All Result
RISMedia
No Result
View All Result

Real Estate Technology Trends To Use In 2021

Home Agents
By the Experts at Rocket Mortgage
December 14, 2021
Reading Time: 3 mins read
Real Estate Technology Trends To Use In 2021

Over the last decade, technology has changed the face of the real estate industry. That’s why it’s so important for real estate professionals to stay informed about the latest technology trends within the industry.

So, here’s a list of the most important technology trends in real estate that will help you remain competitive.

PropTech

PropTech (Property Technology) is a word to describe the digital innovations that aid individuals in buying, selling, researching and managing properties.

PropTech is changing the industry rapidly, disrupting the established ways that real estate professionals have done business for decades. So, staying relevant in the real estate industry means understanding this new term and learning to incorporate these new technologies into your business practices.

Artificial Intelligence and Chatbots

With advances in artificial intelligence, chatbots can become your new best friend. Chatbots or virtual assistants can answer queries and ask relevant questions that will help you get to know customers ahead of time. By using virtual assistants, you can take the stress out of qualifying and following up with leads.

“Virtual assistants provide an ‘always on’ channel to respond to client questions in real time or near real time, at the pace of the client,” says Mahi de Silva, co-founder and CEO of Amplify.ai, the developer of an enterprise-class conversational AI platform. Since chatbots respond instantly 24/7, you no longer have to worry about missing late-night messages.

Virtual and Augmented Reality

Have you ever had difficulty selling an empty home or one with outdated furnishings? Before now, the way around this issue was staging. But staging comes with hefty price tags. And even if you find the best designers, the furnishings you choose may not be to every buyer’s liking. The answer: augmented reality (AR).
AR technology, like VisualStager, can allow you to virtually stage listings so you can make changes to the look and feel of a home on the spot. With AR, computer-generated images are superimposed on a virtual simulation of the space. This way, buyers can change the decor with a click of a button and see how the property can work for their lifestyle.

Blockchain

Blockchain technology now allows transactions to be made securely, transparently and without a middleman. Instead of having an intermediary verify the legitimacy of the transaction, the process is completed by a network of thousands of computers scattered across the globe. After the details of the deal have been confirmed by the network, the information and digital signatures of the participants are recorded, given an identification code and stored across all the computers in the network.

Since each of the thousands of computers has its own copy of the transaction, the information is nearly impossible to hack. Companies like Propy and DocuSign can help you close deals online.

Loan Management and Insight Tools

With Rocket ProSM Insight, real estate agents can stay updated on their clients’ mortgage progress, helping move things along and clear any roadblocks as soon as possible. Through the Rocket Pro Insight tool, agents get full visibility into loan status and are able to send required documents on their client’s behalf and adjust their clients approval letter amount to present a stronger offer.

PropTech is changing the real estate industry, but there’s no reason you can’t change with it. As our use of technology grows and agents get more buyers who’ve grown up in the tech age, employing these different tools can only help your business grow.

For more information, please visit www.rocketmortgage.com.

Tags: Business PlanningFinancingLendingMortgageQuicken LoansReal Estate AgentReal Estate CareerReal Estate MarketingReal Estate TechnologyRocket MortgageSuccess Tips
ShareTweetShare

The Experts at Rocket Mortgage

Related Posts

Hauling Houses and Buying the Block: Outside-the-Box Ideas in Housing
Agents

Hauling Houses and Buying the Block: Outside-the-Box Ideas in Housing

May 27, 2022
U.S. Senate Confirm Sandra Thompson as Permanent FHFA Director
Agents

U.S. Senate Confirm Sandra Thompson as Permanent FHFA Director

May 27, 2022
Opportunity Zones Stay Abreast of Market
Agents

Opportunity Zones Stay Abreast of Market

May 27, 2022
Intelligent Tech is the Key to Building Your Brand
Brokers

Intelligent Tech is the Key to Building Your Brand

May 27, 2022
Headliners Week of 5/23 – 5/28
Headliners

Headliners Week of 5/23 – 5/28

May 27, 2022
Don’t Be That Person With Email Marketing
Agents

Don’t Be That Person With Email Marketing

May 27, 2022

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Tip of the Day

Why You Need a Real Estate CRM

Discover how a real estate client relationship management tool can get you organized and maximize your lead generation, so you... Learn more.

Business Tip of the Day provided by
REGISTER NOW

Recent Posts

  • Hauling Houses and Buying the Block: Outside-the-Box Ideas in Housing
  • U.S. Senate Confirm Sandra Thompson as Permanent FHFA Director
  • Opportunity Zones Stay Abreast of Market

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies

© 2022 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2022 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.