RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

California Sun Can’t Prevent Real Estate Market Cooldown

Data from Realtor.com® suggests that metro areas close to recent natural disasters have seen some of the steepest cooling in homebuyer interest.

Home Industry News
By Devin Meenan
July 8, 2025
Reading Time: 5 mins read
market

High-angle view of the San Diego skyline, San Diego bay and recreational boats at Shelter island as seen from Point Loma.

What makes a real estate market “hot?” According to Realtor.com®, it’s a balance of market demand and how long a listing stays on the market. Realtor.com uses these metrics (measured by unique listing views on Realtor.com and how long a property has been listed on the portal) to compile the current hottest U.S. markets. 

Heat is not often a lasting quality—ironically enough, the current market hotness across real estate is inversely correlating to climate. It’s the northern U.S. markets that are showing signs of heat, while the southern markets are the coolest. 

The bottom 10 coolest metro areas (out of 300 surveyed) are all located across four different southern states: Georgia, Texas, Florida and Louisiana. 

But current rankings only tell part of the story, especially in a regularly updated ranking such as this. Cooling is an active process, not a permanent state of being—so which markets are cooling (i.e., dropping in the Realtor.com hottest ranking) the most? 

Many metro areas in North Carolina experienced noticeable year-over-year drops in “hotness.” Asheville, for instance, dropped 79 places in the ranking from 104th hottest market (in May 2024) to 183rd in May 2025, which puts it beyond the threshold from “hot” to “cool.” 

However, it’s important to note that North Carolina was hit by tropical storm Hurricane Helene in September 2024—Asheville in particular was heavily affected by this. 

Exempting North Carolina due to extreme circumstances, many (but not all) of the real estate markets that are cooling the most are located in California. And while a cooling market might not be a great sign overall, it could make these cities more attractive to buyers due to potentially lower prices.

Redding, California

Tying with Asheville at 183 on the hotness list is another big year-over-year drop: Redding, California. 

With a population of around 90,000, the city fell 71 spots in hotness ranking year-over-year; its current median listing price is $455,000. Redding’s listings face an average of 43 days on the market, below the currently reported 51 days on market national median. 

Located in the northern part of Northern California (it’s closer to the Oregon border than to state capital Sacramento), Redding is a former gold rush town incorporated in the late 19th century. The town advertises itself as a tourist spot, both for its downtown shopping center as well as hiking trails and national parks. 

Bloomington, Indiana

Falling 66 places year-over-year to a 187 ranking was Bloomington, Indiana. The city’s median listing price was found to be $409,000, or slightly below the current national average. Listings are, on average, remaining on the market for 44 days. 

In 2021, Bloomington was cited by Realtor.com as the best market in the country for first-time homebuyers, a ranking compiled by comparing job opportunities, commute time, home pricing, etc. The town is also home to a University of Indiana campus, ensuring a steady population closer to young first-time homebuyers’ age bracket. 

San Diego, California

The San Diego, California, metro area (including cities Chula Vista and Carlsbad) is still considered “warm” overall, but it experienced a 64 place drop year-over-year to 146th place. 

San Diego is, by population size (1.4 million), the second-largest city in California after Los Angeles. The city’s median listing price is well above the national level at $995,000, while average days on the market for a San Diego listing (37) also suggest a seller’s market. 

San Diego, like Los Angeles, was one of the major metro areas caught in the wildfires that hit Southern California in January 2025, which could account for some cooling buyer interest. 

Bakersfield, California 

The Bakersfield-Delano metro area dropped 63 places year-over-year down the hot market ranking to 175. As of May 2025, the area shows a relatively low median listing price—$399,999—with listings spending an average of 37 days on the market. 

Realtor.com classifies the area as “slightly cool” as well as a balanced market, meaning market conditions are not tilted to especially favor buyers or sellers over one another. In terms of job opportunities that might attract new buyers, Bakersfield is one of California’s agricultural hubs, and one of the U.S.’s largest oil-producing regions. 

Stockton, California

Dropping 59 places year-over-year to a 147 ranking, the Stockton, California, metro area is located in Northern California and includes the much smaller town Lodi. (Stockton’s population is over 320,000, while Lodi’s is closer to 60,000.) In 2021, Realtor.com used Lodi as an example of a “spillover” city, or a smaller more affordable region near a larger city that attracts expats from that city (in this case, Stockton).

The median listing price in the Stockton-Lodi metro area was reported by Realtor.com as $599,000, above the national median. Stockton listings face a median of 45 days on the market.

Clarksville, Tennessee-Kentucky 

Looking eastward, the Clarksville, Tennessee, metro area dropped 54 points in hotness year-over-year to the lower rung of the list: 271 to 300. (Clarksville is located near the Kentucky border, and thus, its metro area stretches into the state.)

Realtor.com classifies Clarksville as both a cool market but also a balanced one; listings spend an average of 53 days on the market. The median listing price in the Clarksville metro area is $342,000, below the national median.

Tags: Cooling Marketscooling real estate marketsHot Marketshousing market dataReal Estate DataRealtor.com Market Hotness Rankingrealtor.com®Regional Breakdown
ShareTweetShare

Devin Meenan

Devin Meenan is an assistant editor for RISMedia, writing Premier content and assembling daily newsletters for digital publication. His writing at RISMedia typically focuses on political issues and legislation impacting the real estate industry; he is the creator of the “Legislative Round-Up” series. He holds a B.A. in English and Film from Denison University, where he was also Arts & Life editor of student-run paper The Denisonian.

Related Posts

barr
Economy

Fed Governor Calls for Cautionary Policy Changes Ahead of FOMC Meeting

October 10, 2025
UCO
Agents

Universal Consulting Opportunities Announces Alliance with the Confederación Inmobiliaria Latinoamericana

October 10, 2025
housing
Industry News

Will Trump’s Proposals Reshape the Housing Industry? Real Estate Experts Are on the Fence

October 10, 2025
rates
Industry News

Report: Lower Rates Could Save Borrowers Up to $2,500 Annually

October 10, 2025
Mortgage
Industry News

Mortgage Mix: Major Lenders Accused of Price-Fixing in New Lawsuit

October 10, 2025
Corcoran
Agents

Corcoran Horizon Realty Continues Expansion in Ontario with New Hamilton Office

October 10, 2025
Please login to join discussion
Tip of the Day

3 Things to Consider Before Building a Social Media Content Calendar

Having a content calendar can take a seemingly simple goal of posting “X” times a week and give you a clear action plan to stick to. But before you dive in, here are a few important things to keep in mind before drafting a calendar. Read more.

Business Tip of the Day provided by

Recent Posts

  • Fed Governor Calls for Cautionary Policy Changes Ahead of FOMC Meeting
  • Universal Consulting Opportunities Announces Alliance with the Confederación Inmobiliaria Latinoamericana
  • Will Trump’s Proposals Reshape the Housing Industry? Real Estate Experts Are on the Fence

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X