Diana Zaya is driving a paradigm shift in brokerage growth by replacing guesswork with high-precision predictive analytics. In 2025, Zaya led Maverick Systems through a landmark year of innovation, headlined by the launch of Movement Alerts—an AI-powered flight risk model that identifies agents most likely to transition between brokerages.
Complementing this were the rollouts of Up-and-Comer Signals and Washout Risk Alerts, providing leaders with a proactive roadmap to identify rising talent and mitigate costly attrition. These technological advancements fueled a staggering 125% year-over-year revenue growth and expanded Maverick’s reach from a handful of markets to more than 25 MLSs nationwide, supporting brokerages with over $1 billion in collective annual sales.
A third-generation pursuit of the American dream fuels Zaya’s mission to support the entrepreneurial spirit of real estate professionals. Beyond the data, Zaya is a prominent industry voice and a dedicated community leader serving on the board of United Way.
“Supporting the entrepreneurial spirit of brokerages—helping leaders grow their businesses and agents succeed—feels deeply meaningful,” Zaya notes. “If I can play even a small part by creating technology that makes growth easier and more sustainable, I feel privileged to do so.”
Four industry leaders recently came together to discuss what it will take to succeed in the year ahead. The good news is, you don't have to look very far to get started. Read more.
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