Today’s agents rely on technology to keep their transactions moving forward. But there’s one technology that they rely on the most: email. Nearly all real estate agents use email every day.
According to Sandra Troccoli, email is an integral part of the real estate professional’s communication toolset. So it’s important to partner with a reliable email service provider—one that helps real estate agents stay connected with their clients.
As Director of IT and Website Services for Berkshire Hathaway HomeServices Homesale Realty in Lancaster, Penn., Troccoli points to the importance of consistent service as the motivation behind utilizing Rackspace services. “Service can be interpreted in various ways, but from a support perspective, it means being able to rely on the system to function the way we need it to,” says Troccoli.
“One thing that really drew us to Rackspace is the fact that they’re not just an email company, but a technology company. We’re constantly looking at the big picture in terms of where we’ll be in five years, and Rackspace shares this same philosophy.” From the company’s business-class Microsoft Exchange hosting and SharePoint services, to its website hosting and cloud services, Rackspace offers a wide range of products that support growing real estate businesses.
What’s most important, though, is that Rackspace provides real-time support, 24/7/365. “Real estate professionals don’t work Monday through Friday 8:00 a.m. – 5:00 p.m., and neither do IT professionals,” says Troccoli. “Rackspace has proven time and again that they’re available whenever we need them.”
In the last two years, Berkshire Hathaway HomeServices Homesale Realty has experienced considerable growth, thanks to significant mergers and acquisitions. But these changes meant they’d need to migrate hundreds of email user accounts. With the Rackspace migration tool, they were able to move the accounts successfully, on their own timetable.
Also, when they needed to migrate over 1,600 accounts to the company’s new domain name, Rackspace was there to help. “We were on the phone with Rackspace throughout the migration process and they went over and above in getting their engineers to do a one-off type of programming for us to ensure the process was as seamless as possible for our agents.”
By choosing Rackspace, Berkshire Hathaway HomeServices Homesale Realty has been able to enjoy reliable, fully supported email services, with expert help when they need it most. And, what’s more, they’re free to focus on what they do best—sell homes.
Through the National Association of REALTORS® REALTOR Benefits® Program, Rackspace offers REALTORS® a discount starting at 10 percent on all email hosting services. Learn more at www.rackspace.com/email-hosting/nar.
