Paige Tepping

Paige Tepping is RISMedia’s senior managing editor.

Posts by Paige Tepping

Interview: Andy Florance on Restoring Transparency and Putting Agents ‘Back in Front of America’

Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner.  During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy.  Through four commercials reaching some 113 million viewers, the rapidly ascending real…

Op-Ed: Reap the Rewards of Repeat and Referral Business With a Concerted Effort to Stay in Touch

Given the myriad challenges that defined the 2023 real estate market, from low inventory to mortgage rates surging to a 23-year high—and everything in between—it’s not surprising that existing-home sales, measuring 4.09 million, sank to their lowest level in 30 years. With a lack of inventory plaguing markets across the board, and homeowners holding onto…

December Real Estate Magazine Cover Story: Change Agents

Above: Standing (left to right): Peggy Pratt and Michelle Fermin, CENTURY 21 North East. Sitting (left to right): Oralia Herrera, CENTURY 21 T.K. Realty, Inc.; Eva Angelina Romero, CENTURY 21 Capital Properties; Nora Aguirre, CENTURY 21 Americana According to the National Association of Hispanic Real Estate Professionals®’ (NAHREP®) 2023 State of Hispanic Homeownership Report, Hispanic…

Building a Digital-First Marketing Strategy for Buyers and Sellers

In this month’s issue of RISMedia’s Real Estate magazine, we spoke with Amory Wooden, chief marketing officer of CENTURY 21®, Better Homes and Gardens® Real Estate and ERA®, to discuss the importance of taking a digital-first marketing approach to engage the modern consumer. Paige Tepping: How does your background working with technology-focused brands inspire what…

Strategies for Navigating the Current Market: Adapting to Changes and Focusing on Growth

Above, left to right: J. Lennox Scott, chairman & CEO, John L. Scott Real Estate; Jim Fite, president & CEO, CENTURY 21 Judge Fite Company; Vanessa Bergmark, owner/CEO, Red Oak Realty; Chris Trapani, founder & CEO, Christie’s International Real Estate Sereno; and John Featherston, founder & CEO, RISMedia. Photo by AJ Canaria. While low inventory,…

August Cover Story: Exceeding Expectations

Above: Gino Blefari, CEO, HomeServices of America; Chairman, Berkshire Hathaway HomeServices; Christy Budnick, CEO, Berkshire Hathaway HomeServices Photo Credit: Four Seasons Resort Nevis Real estate professionals are often called a lot of things—friend, confidant, advisor—but at Berkshire Hathaway HomeServices, one term stands out above all the rest: hero. Ordinary individuals who find strength to persevere…