the Experts at Real Estate Express

Posts by the Experts at Real Estate Express

Interview: Andy Florance on Restoring Transparency and Putting Agents ‘Back in Front of America’

Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner.  During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy.  Through four commercials reaching some 113 million viewers, the rapidly ascending real…

5 Tips to Bring Your Real Estate Brokerage Into the 21st Century

The real estate brokerage model has its roots in the late 19th and early 20th centuries. Unfortunately, some brokerages are still stuck in the “good old days,” with systems, processes and marketing that haven’t changed much over the decades. If you want to be more effective in earning clients, recruiting agents and growing profits, it’s…