Crafting Festive Content to Win the Holiday Season
The holiday season is an excellent time for real estate agents to connect with their audience on social media. Read more.
REdistribute, the groundbreaking project that CRMLS CEO Art Carter developed in partnership with Bright MLS in 2022, officially left the launch pad last spring. Designed to harness the vast amount of data captured by the nation’s MLSs, and then distribute that data for institutional use, REdistribute aims to put money back into the pockets of those who own the data: the brokers. As of June 2023, REdistribute had secured data coverage of nearly 50% of the residential real estate properties in the country, and reported a healthy pipeline of MLSs ready to come on board.
Carter, meanwhile, continued to keep CRMLS, the nation’s largest MLS with more than 110,000 users, out in front in terms of innovation. In July, the organization released the REcenterhub dashboard across its three MLS systems: CRMLS Matrix, CRMLS Paragon and Flexmls. The in-house developed dashboard provides new features to streamline productivity for real estate professionals. In addition to a new, modernized user interface, the dashboard offers customization options for both users and associations, industry information such as market data trends and news articles, and enhanced interactivity for ease of use.
An industry thought leader on many levels, Carter also weighed in on the potential fall-out of October’s class-action lawsuit ruling, including a scenario where MLSs were no longer tied to NAR. “There’s a risk of that—everybody going their own way,” Carter told RISMedia. “And it is not in the agent’s or the consumer’s best interest to have that occur, and that’s why I think having some element of NAR involved in the process is important.”
The holiday season is an excellent time for real estate agents to connect with their audience on social media. Read more.
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