Edward Tull

Growth is not something that just happens. It must be nurtured, guided and molded, and for Edward Tull, vice president of technology and operations at JBGoodwin REALTORS®, that work is both an art and a science. Charged with making sure that agents can navigate the increasingly complex and high-speed real estate world without losing focus on their clients, Tull built massive innovations around automation and technology in 2021 as JBGoodwin REALTORS® grew, adding high-efficiency help desk systems, an automatic marketing and listing program and streamlined executive level data analysis to ensure every agent received appropriate, individual attention.

Harkening back to his own days on the front lines selling real estate, Tull says he understands that “the real estate agent is the most important part of a real estate transaction.” Thus, he seeks to make technology always a boon rather than a burden for the agents that depend on him.