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Myron Lo serves as chief strategy officer for ReferralExchange, the leader in agent-to-agent real estate referrals. In that role, he oversees all aspects of business development and strategy for the company, including partnerships, industry relations and general business direction.
In the past year, ReferralExchange has expanded its business footprint into the marketing analytics space by providing market intelligence to title offices across the U.S. Under Lo’s guidance, this revenue stream has become a primary driver for ReferralExchange’s growth.
Lo earned a BS from UC Davis and an MBA from the University of Southern California. He founded PriceHub, a service that brings price transparency to the used car market. Lo was responsible for product and marketing innovation at ZipRealty, the first internet-based real estate brokerage in the U.S., and launched several award-winning products focused on consumers and agents. Lo began his career in business consulting with Accenture (previously Anderson Consulting).
“It’s an honor to be named an RISMedia Real Estate Newsmaker for 2019,” says Lo. “As one of the best kept secrets in the industry, it is satisfying to see ReferralExchange and the ReferralExchange team earn some well-deserved recognition. With over 100K of the best real estate agents already in our curated network, we are building on this momentum to continue to provide the best possible real estate experiences for our agents.”
For those interested in reducing their global footprint, there are many ways real estate teams can contribute beyond the basics like putting an office recycle bin out. Read more.
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