Rick Haase

Rick Haase continues to be a driving force behind the rapid expansion of United Real Estate, spearheading a growth strategy that has redefined the scale of national brokerage affiliations. Throughout 2025, Haase’s leadership was characterized by a “growth mindset” that delivered massive results, most notably with the addition of MORE Realty—the largest real estate brokerage ever to affiliate with a national company. This followed the strategic 2024 affiliation of Premiere Plus Realty, further cementing United’s footprint in key high-growth markets.

Beyond operational expansion, Haase has served as a critical “voice of clarity” during a year of industry transformation. By hosting quarterly market insight sessions and appearing on national stages, he equipped United’s network with actionable strategies to navigate shifts in commissions and business model resilience. His focus remains steadfast on changing the financial trajectory of agents’ lives, combining rigorous operational discipline with a commitment to professional development. As a Newsmakers Hall of Fame inductee and a relentless innovator, Haase ensures that United remains at the forefront of the industry’s most pressing conversations.