The Secret Formula for Creating a Brand
John Pemberton, the inventor of Coca-Cola, is known to have shared his original formula for the iconic soft drink with ...
Tag: Real Estate Marketing
A Support System for Success
In the following interview, Bob Witt, broker/owner of Berkshire Hathaway HomeServices Heritage Real Estate in Livingston County, Mich., discusses his ...
Ask the Expert: How Can I Stay in Touch With My Sphere This Spring?
Today's Ask the Expert column features John Bunker, marketing director for RealEstateCalendars.com. Q: How can I successfully stay in touch ...
The ‘New’ Home Should Be a Powerful Content Engine
It was back in 1991 that Faith Popcorn wrote her "Popcorn Report," a book that explained her theory of "cocooning," a desire ...
Training and Technology Arm Agents With Relationship-Building Tools for Today’s Market
In the following interview, Jeanette Schneider, vice president of Management Services for RE/MAX of Southeastern Michigan, discusses the firm's approach ...
How Brokerages Are Leveraging Technology
We are living in an increasingly digital world, and searching for a home is no different. Buyers now have easy ...
5 Ways to Make Your Facebook Page Beat Facebook’s Algorithm
As a real estate agent, conducting business on your personal Facebook profile limits the opportunities to market your business; creating ...
RE/MAX United: Where Productivity Is Priority
Whether it's the local inventory shortage or the state of the national economy, Tom Rich doesn't spend a lot of ...
6 Steps to Massively Improve Your Marketing and Branding
Looking to take your marketing and branding to the next level? The following tips will help get you there. Know ...
How Real Estate Agents Can Boost Their Presence With Instagram
Editor's Note: This was originally published on RISMedia's blog, Housecall. See what else is cookin' now at blog.rismedia.com: Home Inspections: ...
Frozen Lockboxes: Tools and Strategies for Deicing Before a Showing
A truly blistering winter can freeze up locks, both lockboxes and locks on the doors themselves, so it can pay off to have a fast-acting solution. Read more.
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