RISMEDIA, September 24, 2010—Better Homes and Gardens Real Estate LLC announced that it has received a Web Marketing Association 2010 WebAward for Outstanding Achievement in Web Development. The Better Homes and Gardens Real Estate website scored high marks for design, innovation, content, technology, interactivity, copywriting and ease of use. The award was chosen by independent judges from around the world who review sites in 96 industries.
“Our website is the first in the real estate industry to focus on the consumer’s lifestyle and is designed to mimic the natural home research process,” said Sherry Chris, president and CEO of Better Homes and Gardens Real Estate. “Unlike traditional real estate sites, it is more than a listing portal and offers consumers information that helps them make informed decisions that go beyond the real estate transaction. I am thrilled that our team’s hard work has been recognized as world class.”
WebAwards focus on the entire website, with particular emphasis on the creativity and functionality of the overall interactive experience. WebAwards strive to “recognize the people and organizations responsible for developing some of the most effective and best websites on the Internet today.” The Web Marketing Association, founded in 1997, applies almost a decade and a half’s worth of judging scores in defining what Internet marketing professionals should strive for in their website marketing and design efforts.
The Better Homes and Gardens Real Estate website is broadly divided into four sections:
-“Look” for housing information on trends, school and community in a perspective neighborhood
-“Learn” the process of buying and selling, financing, making an offer, closing and moving
-“Live” in your new home with remodeling tips, makeovers, landscaping and green suggestions
-“Video” a visual companion to the resources of the site
For more information, visit www.bhgrealestate.com/.
