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Tales from Downturn Abbey: How the Slump Turned Out to Be the Best Thing that Could Have Happened for a Determined Colorado Company

Home Best Practices
By Barbara Pronin
June 30, 2013, 1 pm
Reading Time: 4 mins read

“Our openness to mergers and acquisitions has played a large part in our growth,” Whitehouse acknowledges. “But before that came our determination to become better at what we do—to provide the added value to our agents and our customers that sets us above the competition.”

Whitehouse and his partners would be the first to agree that the downturn, coming when it did, was both the best and the worst thing that could have happened to RE/MAX Professionals.

“Looking back,” says Whitehouse, “the difficulties we encountered as fledgling managers threw us into survival mode. It forced us to be faster, smarter and more aggressive than we otherwise might have been.”

Today, they are operating in a seller’s market. Inventory is low and multiple offers are not unusual. Productivity is 20 percent higher than a year ago period, and agents are busy all the time.

But the lessons learned over the past few years remain the basis of the company‘s future.

“We’ve built a company with a culture we’re proud of, but our goal is to stay in control,” Whitehouse explains. “We intend to provide a sensible path that protects against over-optimism—one that recognizes excellence and rewards achievement but never forgets to plan ahead.”

For more information, please visit www.homesbythepros.com.

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Barbara Pronin

Barbara Pronin is a contributing editor to RISMedia.

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