A growing number of Leading Real Estate Companies of the World® member firms and imageSurge have partnered to showcase properties in an innovative way through the company’s revolutionary Interactive Real Estate Storefront.
imageSurge, a preferred partner through LeadingRE’s Solutions Group Program, offers tools that transform an ordinary real estate office window into a powerful platform, where consumers can search and view listings and explore areas and homes of interest through the window. The system allows real estate offices to publish and update listings with real-time MLS connectivity, integrate other content and post time-sensitive information.
One of the latest companies to deploy the technology is Slifer Smith & Frampton Real Estate in Vail, Colorado, which has launched two units and has plans to add more. Other LeadingRE members who are using the tool include Brown Harris Stevens and Halstead, which recently expanded their relationship with imageSurge with deployments across their offices in Manhattan, the Hamptons, Brooklyn, the Bronx, Connecticut and New Jersey; Classic Properties in Pennsylvania; Houlihan Lawrence, across Westchester County, NY; Jack Conway & Co. across Massachusetts; and Robert Paul Properties in Cape Cod, Massachusetts. Watson Realty Corp. has also signed up as the first agency in Florida to deploy the system.
Members credit the system for its brand enhancement features, for increasing lead acquisition in helping to secure new listings and generating a sense of pride among agents.
Al Becker, vice president of marketing/operations for Jack Conway & Co., notes, “What we are doing with imageSurge has been incredibly beneficial for our brand, allowing us to offer something that is cutting edge to the consumer and our offices. There is no doubt it gives us an advantage, as we are showing properties 18 hours a day through our window, giving us significantly more foot traffic.”
LeadingRE members will have the opportunity to view an Interactive Storefront at the upcoming LeadingRE Annual Conference, February 25-27 at Wynn Las Vegas, where imageSurge will display the technology as an exhibiting sponsor at the event.
To learn more about Leading Real Estate Companies of the World®, visit www.LeadingRE.com.
