“There’s almost too many choices when picking an agent today, thanks to the abundance of information on the Web,” says Fettner. “But with ReferralExchange, we provide the client with three agents to choose from who have been carefully selected based on the clients’ criteria. We have found that people like to have a choice – especially when they know that all of the options will work for them,” adds Fettner, who goes on to say that the agents who make up the network are not only handpicked, they’ve also been in the network for an average of four-and-a-half years.
“Agents love getting referral leads from us because we’ve already warmed them up by making sure the lead is real,” says Lo. Once the screening process has been completed and the client chooses the agent with whom they’d like to work, it’s then up to the agent to close the deal.
Another key piece of the puzzle ReferralExchange handles is the often tedious follow-up process. “This is typically the hardest part for agents,” says Lo, “since it’s very cumbersome. But we take that part off their plate and ensure that they get paid once the deal closes.”
“Since we have a longstanding relationship with each and every agent in our network—we’re talking to them every week—it’s easy for us to follow-up and gauge the status of each referral,” says Olsen. In addition, the referring agent has the ability to login to the Exchange’s dashboard and contact the receiving agent—or speak with a company representative—if they’re interested in being involved through the duration of the process.
Connecting All the Dots: Turning Conversations into Referrals
While the industry remains focused on leads from portals, Olsen believes that agent-to-agent referrals have been under-served with technology.
As the real estate industry continues to heat up and borders expand on a global level, savvy real estate professionals are pulling out all the stops when it comes to monetizing clients they may not have normally connected with.
“ReferralExchange expands a real estate agent’s network beyond the zip code in which they focus, enabling them to act as a national agent for their client,” says Fettner. “This means they can help anyone, anywhere, anytime, anyplace, turn any conversation or connection into a referral, and create a new source of passive income.”
“With ReferralExchange, agents can now service anyone they know in the country, and through that, foster better business relationships with their clients,” says Olsen.
“As a real estate agent, ReferralExchange is the best investment you can make,” concludes Childs.
For more information, visit www.referralexchange.com.
