For Rent Media Solutions™(FRMS), a leading multifamily marketing resource providing solutions for customers nationwide, as well as knowledge and insights to the industry, will attend and exhibit at this year’s NAA Student Housing Conference & Exposition. The conference, which draws more than 900 industry leaders and student housing experts for two thought-provoking days of education and networking, will focus on strategies and logistics for off-campus student housing operations. This year’s event will take place February 17-18, 2015 at the Aria Resort in Las Vegas.
Diana Paz is the student media national account executive for ForRentUniversity.com™ (FRU), responsible for sales, education and development of marketing strategies that encompass FRMS’ suite of products for property management companies. Student housing is one of the apartment industry’s fastest growing markets. According to the National Center for Education Statistics, undergraduate enrollment is expected to increase to 20.6 million students by 2021. With that in mind, FRU and ForRent.com® offer a robust suite of products to complement customers’ brands and expand their digital reach to students, parents and universities seeking off-campus housing.
On Wednesday, February 18 from 10:45-11:45 a.m. (PST), Paz will be a panelist in the presentation entitled International Survivor: Navigating a New Culture and Academic Experience. Along with Carla Cantu (chief marketing officer, DTN Management), Dilnavaz Cama (department manager of neighborhood services and collaboration, Ohio State University) and Kim Cory (principal, KC Consulting), Paz will focus on strategic marketing to the diverse population of more than 800,000 students worldwide who are searching for off-campus housing.
“For Rent Media Solutions is committed to helping customers reach their business goals by providing them with expert insights and innovative solutions,” says Terry Slattery, president of For Rent Media Solutions. “The NAA Student Housing Conference is an opportunity for industry experts to collaborate, learn and grow. Through her knowledge of student media, strategic marketing and vertical trending, Diana Paz will provide invaluable information to all attendees.”
For more information, visit www.forrent.com.
