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Boost Referrals and Support Your Clients

Home Best Practices
By Zoe Eisenberg
June 21, 2018
Reading Time: 3 mins read
Boost Referrals and Support Your Clients

Insurance broker or salesman making offer to young millennial couple using laptop in cafe, realtor consulting customers about mortgage sitting at coffeehouse table pointing on computer screen

Quicken Loans’ stress-free underwriting covers all the bases

Mario Gonzalez is no stranger to real estate success. A broker partner with Carbonado Real Estate, Gonzalez has been working in the housing industry since 2001. In 2017, he began using one of the largest mortgage lenders in the U.S., Quicken Loans, to assist his clients with confidently obtaining a mortgage. Immediately, he saw his business soar, from client support, to stress minimization, to negotiations and even increased client referrals.

Gonzalez was introduced to Quicken Loans by a client.

“Originally, I was very skeptical, thinking that my clients might be treated as ‘one-size-fits-all,'” notes Gonzalez.

After his first transaction with Quicken Loans, Gonzalez’s skepticism was quickly diminished, and he knew he’d found a game changer. “I was immediately impressed by the efficiency and knowledge of both the Home Loan Expert and the processors. I was blown away by the fact that I could easily reach both the Home Loan Expert and the processors after-hours and over the weekend.”

Gonzalez explains that the staff at Quicken Loans is much more accessible than the loan officers working in small mortgage companies he had worked with prior. In fact, it’s this superior support that Gonzalez finds most impressive. During the underwriting process, Quicken Loans sends Gonzalez and his clients regular updates, even offering a smartphone app (Agent Insight) so users can upload documents with ease and while on-the-go. “Suddenly, the anxiety and stress over the loan underwriting is the one thing that’s missing from my transactions, freeing my clients and myself from 80 percent of the transaction stress.”

Working with Quicken Loans’ team gives Gonzalez an edge when it comes to negotiation. Recalling one negotiation win, Gonzalez says: “We had underwriting and appraisal done within 10 days, and, as such, renegotiated a $6,000 credit on an ‘as-is’ purchase that we had already negotiated a $10,000 reduction in price. We had the upper hand of professionalism that overwhelmed both the seller and the listing agent—all of this with very competitive interest rates and lender fees.”

Quicken Loans offers such speedy support for Gonzalez’s clients that he’s seen a spike in his client referrals and repeat business since he began working with them. “My clients rave praises to family and friends who are amazed at such positive experiences.”

Another boon for Gonzalez is Quicken Loans’ dedicated multilingual team, especially their Spanish-speaking team of Home Loan Experts, Market Managers and other supportives.

“I love the multi-language team of Market Managers,” says Gonzalez, pointing out that not all words or expressions are truly available in all languages. And even when his Spanish-speaking clients also speak perfect English, they still appreciate being able to communicate in their first language. “The mere thoughtfulness of providing a dedicated bilingual mortgage process means so much to my clients. My bilingual clients are further assured that their best interest is top-of-mind, and a thought or idea is expressed to them in both Spanish and English to ensure total understanding.”

For Gonzalez, Quicken Loans also helps him present himself as the best possible real estate professional he can be. “Lenders such as Quicken Loans help us with both our REALTOR® image, as well as providing our clients the very best version of the real estate industry.”

For more information, please visit www.RealEstate.QuickenLoans.com or call 866-718-9842.

Eisenberg_Zoe_60x60Zoe Eisenberg is RISMedia’s senior content editor. Email her your real estate news ideas at zoe@rismedia.com. For the latest real estate news and trends, bookmark RISMedia.com.

Tags: Carbonado Real EstateQuicken LoansQuicken Loans Home Loan ExpertQuicken Loans Market ManagerReal Estate Broker Best Practicesreal estate news
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