RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

Institutional Investors vs. ‘Mom-and-Pops’: A Closer Look at Today’s Investment Landscape

Home Uncategorized
By Suzanne De Vita
September 28, 2018
Reading Time: 3 mins read
Institutional Investors vs. ‘Mom-and-Pops’: A Closer Look at Today’s Investment Landscape

With building confined to higher price tiers and homeowners listing-wary, housing has been strapped for supply. Now, with inventory mildly starting to steady, the earliest factors are falling away—including institutional investors, who, in the crash, converted homes to rentals, effectively eliminating a portion of supply.

When the bubble burst, foreclosures shot up—and at the ready was Wall Street, buying up distressed properties, many in the single-family space. In 2013, institutional investors were responsible for roughly one-tenth of transactions, according to ATTOM Data Solutions—snapping up supply that, in a few years’ time, would be desperately needed.

Fast-forward to the present. Equipped with predictive software, institutional investors are pinpointing promising properties—in bulk, and with laser-like precision. By applying big data, they are able to determine where to invest and whether renovations are required, plus projected value and yield. As profiled recently by the Wall Street Journal, some are even able to detect intangibles like a “sunny kitchen,” as well as generate offer recommendations. With algorithms assigned to the heavy lifting, they are able to choose criteria and find fitting homes by the tens of thousands—and they do own tens of thousands, generally in the suburbs.

Their best bets have been homes in the Midwest and South, where the median preowned prices are $208,500 and $227,900, respectively, according to August data from the National Association of REALTORS® (NAR). Atlanta is a big draw for institutional investors, as well as Dayton, Ohio; Indianapolis; and Memphis, ATTOM reports.

Are they, however, as impactful now as perceived? According to ATTOM, of all home sales in the second quarter of this year, institutional investor sales totaled 2 percent; and according to NAR, in August, they made up 13 percent of preowned property sales—a come-down from 15 percent the prior year.

“There is less appetite for institutional investors to get into the market,” Lawrence Yun, chief economist at NAR, tells RISMedia. “They went into the market during the deep downturn, and purchased at a very attractive, low price, with sizeable capital gains…and rents are still decent.”

According to Yun, there is no clear-cut indication institutional investors will offload properties. The median national rent is $1,440, per the Zillow Rent Index (ZRI).

“With the economy doing well, there will be a conversion of renters to homeowners, so I foresee rents moderating in the next two years,” Yun says. “It’s unclear, however, if there will be any measurable unloading of those inventory onto the market.”

Additionally, while institutional investors are making plays—albeit at a lesser rate—there other entities to watch, says Daren Blomquist, senior vice president at ATTOM Data Solutions.

“As much as the larger institutional investors get a lot of attention and headlines around buying up housing inventory, right now they are only accounting for about 2 percent of all sales,” Blomquist tells RISMedia. “It’s the smaller mom-and-pop investors who are collectively eating up more housing inventory. Our data shows that individuals or entities who own one or two investment homes account for 78 percent of all single-family rentals—although we are seeing more of those mom-and-pop investors graduate up to own more properties over the past year.

“This long tail of smaller investors are taking a substantial bite out of inventory, and often competing with first-time homebuyers in terms of the type of inventory: starter homes,” says Blomquist.

According to data from Trulia, there was a 14.2 percent deficit at the entry level in the first quarter of this year—and although there is demand for starters, given that expenses are high and labor is lacking, builders are looking to maximize returns in other tiers.

As for the investors in the market today? With cash to front, they are beating out homebuyers in multiple-offer scenarios, who generally have limited resources to spare.

“It is a bit of a chicken-and-egg scenario: Are the investors taking advantage of a market with low homeownership rates driven by folks who don’t qualify to buy, or don’t want to take on the debt and responsibility that comes with homeownership—or are investors causing this low homeownership scenario by outbidding prospective owner-occupant buyers?” asks Blomquist.

“I would guess it’s a bit of both, with the former being more prevalent early on in the recovery and the latter being more prevalent recently.”

Readers: What is the investor landscape like in your market?

DeVita_Suzanne_60x60Suzanne De Vita is RISMedia’s online news editor. Email her your real estate news ideas at sdevita@rismedia.com. For the latest real estate news and trends, bookmark RISMedia.com.

Tags: ATTOM Data SolutionsHousing InventoryHousing MarketInstitutional InvestorsNARreal estate newsReal Estate News and InformationReal Estate TrendsWall Street Journal
ShareTweetShare

Suzanne De Vita

Related Posts

RealTalk With Joe Skousen: Episode 7 – Featuring Victor Lund, Founder and Managing Partner of WAV Group
Best Practices

RealTalk With Joe Skousen: Episode 7 – Featuring Victor Lund, Founder and Managing Partner of WAV Group

September 2, 2025
REMAX Recaps Latest Broker Owner Conference
Uncategorized

REMAX Recaps Latest Broker Owner Conference

August 11, 2025
Mortgage
Agents

Mortgage Mix: Rocket Details Redfin Integration; Judge Orders Fair Housing Funds Released

August 1, 2025
NAR
Uncategorized

NAR Appoints Vice President of Legal Affairs and Brand Protection

July 25, 2025
‘Profound Shift’: Economic Anxiety Affecting Both Buyers and Sellers, New Regional Survey Finds
Agents

‘Profound Shift’: Economic Anxiety Affecting Both Buyers and Sellers, New Regional Survey Finds

July 25, 2025
NAR
Agents

Texas Broker Lawsuit Against NAR Thrown Out

July 23, 2025
Please login to join discussion
Tip of the Day

AI as Your Sidekick: Keepin’ It Real in Real Estate

Everyone is talking about AI. It’s in your inbox, your newsfeed, probably even your group chat. If you’re feeling a little AI-fatigued, you’re not alone. But don’t roll your eyes just yet. Read more.

Business Tip of the Day provided by

Recent Posts

  • Talking Shop: Attainable Luxury and the Evolving High-End Market
  • The Anatomy of a Failure
  • Twenty-Five Years of Giving 100% to Agents

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X