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Former Better Homes and Gardens Franchisee Joins Howard Hanna

Home Industry News
By RISMedia Staff
January 26, 2020
Reading Time: 2 mins read

Former Better Homes and Gardens franchisee Tech Valley Homes has announced that they are joining Howard Hanna Real Estate Services, the third-largest real estate company in the United States and the largest home seller in the state of New York, effective immediately.

Tech Valley Homes, founded in 2001 as an independent brokerage, has operated as a Better Homes and Gardens Real Estate franchise since 2011. Led by regional real estate powerhouse Miguel Berger, who has been in the real estate industry for over 30 years, Tech Valley Homes brings 24 real estate agents and $57 million in sales volume to Howard Hanna.

“When we were exploring our options for growth, Howard Hanna’s innovative products, services and technology really were a standout. By incorporating their technology mix, which exceeds what was available for our business under our current banner, we’re confident that Howard Hanna gives our agents the ability to grow in 2020 and beyond,” says Berger.

Howard W. “Hoby” Hanna, IV, president of Howard Hanna Real Estate Services, says, “Miguel and his tremendous group of real estate professionals at Tech Valley Homes are a wonderful addition to our team. We’re pleased to join forces with such a forward-thinking group, and to extend the reach of America’s largest family-owned real estate firm to even more buyers and sellers.”

The venture will combine the two offices, with Howard Hanna Loudonville moving into the space occupied by the former Tech Valley Homes group. The office, located at 471 Albany Shaker Road in Albany, N.Y., across the street from Howard Hanna’s existing office at 498 Albany Shaker Road, will bring together a real estate team of 50 professionals with over $100 million in sales volume in 2019. The two offices will be combined over the next several weeks.

Agents from the former Tech Valley Homes will gain access to Howard Hanna’s award-winning marketing and advanced technology, in addition to industry-leading training and learning programs. They will also be able to offer Howard Hanna’s exclusive programs, including the 100% Money-Back Guarantee, to buyers and sellers. Homebuyers will benefit from Howard Hanna’s extensive array of search options on HowardHanna.com, while home sellers will gain maximum exposure for their property on the website, which receives more than two million visitors per month.

An announcement and welcome event was held on Jan. 22 at the former Tech Valley Homes office.

For more information, please visit
www.howardhanna.com.

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RISMedia Staff

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