RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

4 Ways to Get Ready for the Summer Market

Home Agents
By Jordan Grice
June 19, 2022
Reading Time: 2 mins read

Summer is here! While that typically means plenty of fun in the sun, real estate professionals should be looking to capitalize on the post-spring market rush. With a new season in bloom and the housing market still filled with buyers looking to get into a home at the best deals possible, summer is a great time to leverage referrals and seasonal behavior to keep your business booming.

From leveraging the sunshine in your networking to dropping FaceTime for actual face time with clients, here are a few ways to use the changing season to your advantage.

Become the touchpoint 

While calling and emailing past clients is a tried-and-true practice for agents looking for referrals and maintaining relationships, many would argue that meeting in-person is a more effective and impactful way to reconnect with people. As you start reaching out to your list of clients, try scheduling meetings at a cafe or restaurant with some outdoor seating so you can enjoy the sun.

Step up your marketing

Marketing is essential to business success all year. From newsletters to other forms of outreach, leverage the season with images that reflect summer. A new headshot and team photo taken outside with the sun shining in the background can help achieve that look and feel. Give consumers a snapshot of forecasts for this season’s market. You can also include non-real estate information like holidays, local events and promotions that are going on during the season.

Summer-themed social media 

Summertime offers a mix of opportunities for amazing content creation that you can leverage on social media or blogs. Summer-themed content ideas can include tips to keep your home cool or improve your landscaping. You can also provide some DIY home improvement projects that homeowners can try over the course of a weekend.

Don’t be afraid to branch out and leverage your social media and blogs to promote local activities and organizations. This can add a pleasant mix to your content offerings, and it can also help expand the reach of your content. Programs like ACESocial can help automate and mix up your content offerings this season to keep people coming back to your page.

Summertime networking

Real estate is a relationship-based business, and despite the embrace of technology in the industry, many will agree that you can’t beat an in-person interaction. As summer gets rolling, plenty of people will be looking to get outside for cookouts, concerts and other events meant to bring people together. Try attending or hosting events that can promote face-to-face networking in a fun and relaxed environment.

Tags: FeatureMaximizing Weekend Work TimeReal Estate MarketingReal Estate NetworkingRISMedia Sunday ShowcaseSummer Real Estate Market
ShareTweetShare

Jordan Grice

Jordan Grice is a senior editor for RISMedia.

Related Posts

Home-Price Gains Continue to Decrease
Agents

Home-Price Gains Continue to Decrease

March 28, 2023
Boomers Oust Millennials as Biggest Cohort of Buyers, Survey Shows
Agents

Boomers Oust Millennials as Biggest Cohort of Buyers, Survey Shows

March 28, 2023
Rocket Companies Launch New Visa Signature Card
Agents

Rocket Companies Launch New Visa Signature Card

March 28, 2023
What to Know About a Construction Loan
Agents

What to Know About a Construction Loan

March 28, 2023
RE/MAX 360 Real Estate Recognized for Exceeding $200 Million in Sales Volume
Agents

RE/MAX 360 Real Estate Recognized for Exceeding $200 Million in Sales Volume

March 28, 2023
Better Homes and Garden Real Estate Welcomes California Brokerage
Agents

Better Homes and Garden Real Estate Welcomes California Brokerage

March 28, 2023

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Tip of the Day

Make Your Listings Shine This Spring

40% of sales occur in March through June (NAR). Are your listings market-ready? From landscaping and painting to major remodels, Curbio can help you fix them first with 0$ due until closing. Click here.

Business Tip of the Day provided by

Recent Posts

  • Home-Price Gains Continue to Decrease
  • Boomers Oust Millennials as Biggest Cohort of Buyers, Survey Shows
  • Rocket Companies Launch New Visa Signature Card

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2023 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2023 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

x
X