ERA Real Estate has announced a relationship with Builders Digital Experience (BDX) to bring affiliated brokers and their independent agents access to more than 130,000 units of new construction inventory.
By incorporating BDX’s New Home Source Professional, a new-home construction listing platform funded and endorsed by a consortium of the top U.S. homebuilders, the ERA® Network can showcase additional options within a national housing market challenged by low inventory.
Prior to this technology, there was no formal, consolidated platform available for ERA-affiliated brokers and agents to help their clients view and shop new home listings. Now, ERA’s more than 17,000 affiliated agents in the U.S. will have access to prime new construction properties, both in their regional markets and nationwide.
“ERA is the only real estate company to offer the New Home Source Professional platform to its affiliated brokers and agents on a national level,” says Simon Chen, CEO/president of ERA. “Our offering is yet another example of how ERA is marrying innovation and high-touch agents to be the most compelling brand for buyers and sellers.”
“New Home Source Professional is excited to work with ERA to provide their affiliated agents and brokers access to our new construction information,” says Peter Brumme, general manager for BDX. “Our research shows that 63 percent of home shoppers prefer new homes, so making this information accessible to ERA affiliated brokers and agents will give them new tools to meet their client’s needs.”
The personalized ERA site offers extensive details including pricing, footage, amenity information and community information regarding taxes and school districts.
“In an inventory-constrained market, we’re providing affiliated agents and their customers with one-click access to tens of thousands of unencumbered properties nationwide,” says Frank Malpica, senior director, Product Development and Brand Engagement of ERA. “By providing a digital connection where one didn’t previously exist, homebuyers have access to a range of new construction choices, from a vast network of builders ready to streamline the process.”
For more information, please visit www.era.com.
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